58 Marketing Specialists jobs in Ireland
Marketing Manager
Posted 1 day ago
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**We are building talent pools for future roles in our Ireland Marketing Team. Once you apply we will screen your application and if deemed suitable, we will be in touch in a few days to schedule some time for us to connect.**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, perspectives, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
This is a unique opportunity to help lead the charge on some of Ireland's top drinks brands, such as Guinness, Smirnoff, Rockshore, and Baileys. Supporting the delivery of high-impact and iconic brand plans.
As Assistant Brand Manager, you'll work closely with the Senior Brand Manager, Brand Manager, Marketing Manager, and Commercial teams across the business to support the development and execution of 360° brand plans. You'll drive campaign delivery, performance analysis, budget management, and cross-functional alignment across multiple channels.
**Role Dimensions**
Help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.
As a Marketing Manager in Diageo Ireland, you will get to work across some of the best known brands in the world, acting as an architect for growth, building and delivering stretching plans that help shape the future of the category. In this role you will get to combine your outstanding strategic clarity with creative flair and commercial acumen to define and deliver bold ambitions for your brand, shaping iconic work that resonates locally while performing globally. In this role you will focus on:
+ Recruitment/Re-recruitment - both from a customer and consumer perspective
+ Scale - in all commercial elements of the brands, building strong relationships with the commercial teams on the ground to deliver above and beyond the ambition
+ Fame - making our brands the most talked about across the market. You will work with the Global Brand Teams, multiple agencies, cross-functional teams and partners to deliver on our salience and brand love objectives
+ Physical Availability - the ability to see, find and trigger associated memories in a buying context, all resulting in success at the point of purchase
**Top Accountabilities**
Functional:
+ Own the full P&L for the brands across the market. Understand and respond to the drivers of your brand performance, working in partnership with the commercial teams to deliver and exceed the annual operating plan
+ Strategic ownership- set the agenda for the brand and the category based on consumer, customer and shopper insights, unlocking growth and building long term brand equity.
+ Lead cross-agency teams and foster new partnerships in developing the brand's communication approach and execution in an omnichannel environment (on, off & 3rd space)
+ Find, own and build the role the brand plays in culture, creating meaningful brand experiences for consumers
+ Ownership over innovation elements of the brands, product launches, new-to-world activities etc.
+ Lead the relationship with the Global Brand Teams for the market
+ Shape the brand to thrive in a digital environment, develop long term digital strategy & social media plans
+ Manage the pricing & promo strategy, margin mix and volume drivers for all brands across the full market
+ Create brand strategies and drive them through to brilliantly executed plans that consistently beat the competition and gain share
+ Engage, coach, advise and support all team members on all brand activities, demonstrating leadership both in the what and the how so that they can excel in and deliver brand activities
Leadership:
Win through Execution
+ Sets and pursues direction without guidance and takes a wide view of their accountabilities
+ High energy and ambition to achieve successful outcomes and high standards
+ Balances analysis and execution and adjusts thinking in the face of new information
+ Actively spots opportunities or issues and identifies which are urgent and important
+ Generates a range of workable solutions, decides what should be done and takes action
Shape the Future
+ Sees the big picture and possibility from multiple angles and through a creative lens
+ Frames issues in a way that creates clarity and incorporates others' best thinking
+ Accurately digests large amounts of information and breaks down complex problems thoroughly
+ Challenges themselves and others to take on new or unfamiliar tasks and ways of working
Inspire through Purpose
+ Finds broader meaning in their work and aspires to make a significant difference
+ Reads their environment and understands how culture and context influences people's perspectives
+ Is actively aware of the impact they have on others and tunes in to the needs of individuals around them
+ Communicates in a compelling, persuasive and impactful way
+ Draws on a variety of influencing styles to engage different audiences
Invest in Talent
+ Displays confidence in their ability to meet challenges and succeed
+ Maintains belief and optimism and bounces back quickly from setbacks or failures
+ Demonstrates a realistic and thoughtful awareness of their own capabilities
+ Proactively seeks feedback and development for growth and takes action
**Ideal experiences / Qualifications / capabilities**
+ 8+ years of relevant marketing experience
+ Exceptional ability to build and maintain genuine relationships based on mutual trust & respect
+ Successful management of senior stakeholders at all levels, resulting in strong and positive outcomes
+ Holistic skill set across all marketing pillars as well as a track record of leading transformational business results
+ Being able to excel when dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment
+ A history of working across media, digital, experiential, PR, culture, social and with external agencies
+ Demonstrated brilliant execution to impeccably high standards
+ Deep personal accountability for great performance
+ Strong end to end commercial FMCG understanding, alongside high levels of numerical acumen and attention to detail
+ Experience of working with and leading a team, whether directly or indirectly
+ Experience working across multiple countries/geographies/cultures
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere".
This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don't let anything stop you from applying
**Worker Type :**
Regular
**Primary Location:**
St James Gate
**Additional Locations :**
**Job Posting Start Date :**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**DRINKiQ**
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ (
Social Media & Digital Marketing
Posted 10 days ago
Job Viewed
Job Description
-social media engagement
-photo/video content compilation
-suggesting ideas for blogs
-updating our website with content
-devising new ideas to increase marketing subscribers/readers
-CRM updates
-help finding new venues for our directory and thinking of ways to promote and market the directory
Candidate preferences:
-Candidate would ideally have copywriting/proofreading skills; be familiar with connecting with others and engaging on social media platforms, mainly Instagram and Linked In.
-Bonus if Intern is familiar with Canva, Wordpress, GDrive, Mailchimp or other e-mail marketing software, CRM eg Hubspot, Zoho or Salesforce.
We are open to any length of internship. The role is preferably in Dublin but if you are based anywhere in Ireland, let us know!
We are having problems receiving applications. Please contact if interested.
Product Marketing Manager

Posted 2 days ago
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Job Description
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Product Marketing Manager
Lead, Product Marketing
This role will be responsible for leading the product marketing and communications for Mastercard Connect, Mastercard's B2B platform that enables our customers to manage and grow their business. In this role you will be a communications champion internally and externally to build awareness and excitement for Mastercard Connect, partner with product leaders and key internal stakeholders to market releases and new developments. You will execute and advance our product marketing and communication strategies; align and prioritize initiatives with forward looking strategic view and successfully commercialize platform capabilities both internally and externally with customers.
Overview
- Be the resident marketing and communications expert for Mastercard Connect
- Develop product collateral and other marketing assets
- Work closely with the Product team to develop launch strategies for new products & features
- Evaluate accomplishment of objectives using metrics defined for measuring marketing effectiveness
Responsibilities
- Defines and leads execution of go to market strategy for a product or feature release
- Leads creation & execution of product marketing and communications across internal and external channels (email, video, trainings, technical announcements) to drive adoption and usage
- Supports development of product value propositions that are consumer-led
Experiences
- Experience executing a product marketing campaign and measuring programs to assess success and recommend changes
- Experience leveraging multiple sources of data to identify insights and develop content through various channels
- Experience participating in a quantitative study resulting in the ability to represent the voice of the customer
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Data Scientist, Marketing

Posted 2 days ago
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Job Description
+ Master's degree or equivalent in a quantitative discipline such as Math, Economics, Statistics, Engineering, Sciences, or equivalent practical experience.
+ 3 years of experience using analytics to solve product or business problems, coding (e.g., Python, R, SQL), querying databases or statistical analysis, or a relevant PhD degree.
+ Experience working with marketing and media data and transformations required for analytics.
**Preferred qualifications:**
+ Experience delivering marketing mix modeling and Geo-Experiments end-to-end.
+ Understanding of Bayesian approaches and modeling frameworks.
+ Proven ability to generate practical solutions for marketing analytics problems and use results to drive business change in partnership with cross-functional stakeholders.
Find the user. Find the magic. Connect the two. At its core, marketing at Google starts with the user and ends with technology, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems - from the everyday to the epic, from the mundane to the monumental. And, we approach marketing in a way that only Google can - break the rules, redefine the medium, make the user the hero, and ultimately let the technology speak for itself.
As a Business Data Scientist in the Marketing team, you will support your team by delivering pieces of project work including supporting the implementation of data science solutions, supporting the improvement of data pipelines, or helping your team develop evaluation metrics that provide insights to the business. Specifically, as a Marketing Mix Modeling (MMM) specialist you will play a strategic and technical role in driving all things media, marketing, analytics, and partnering with internal teams to evaluate strategic initiatives. Using first-party and third-party data sources, you will create innovative solutions to demonstrate the effectiveness of Google's media investment. At Google-scale, this implies working on our industry's toughest challenges. Regardless of geographic location, the role will maintain a global scope and requires working with teams operating across regions and marketing entities.
**Responsibilities:**
+ Provide support in media strategy, measurement, and optimization that requires expertise in advanced analytics work, with special focus on Marketing Mix Models (MMMs).
+ Partner with internal teams in advanced analytics work including experimentation, measurement, and modeling.
+ Identify patterns and behaviors that are effective predictors of performance and critical drivers for a successful media plan.
+ Deliver customer-centric, data-driven approach, based on a people-based marketing strategy to build, segment, and test audiences for best business results.
+ Develop evaluation frameworks for large-scale models, new metrics, and investigate anomalies. Frame and solve ambiguous problems by scoping technical priorities and innovating on statistical methods.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
Sales & Marketing Director
Posted 13 days ago
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Pensions Marketing Specialist
Posted 12 days ago
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Pensions marketing specialist
Posted today
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Product Marketing Director
Posted today
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Are you searching for an opportunity to play a key role in driving the dramatic growth of a highly successful software company?
At Poppulo, we're working on what's next in communications and workplace technology. As a pioneer in this industry, we understand that meaningfully reaching every employee is hard. And so is improving the customer and guest experience. We exist to make each of these things easier. We exist to bring harmony to our customers.
And we do that at enterprise scale. Our omnichannel employee communications, customer communications, and workplace experience platform is trusted by over 6,000 organizations today, reaching more than 35M employees and delivering content to 500,000+ digital signs.
We know there's no such thing as a "perfect" candidate - we're all a work in progress and are growing new skills and capabilities all the time. We encourage you to apply for a position with Poppulo even if you don't meet 100% of the requirements. We believe in fostering an environment where there is a diversity of perspectives, in hopes that we can all thrive.
The Opportunity
We're seeking an experienced Product Marketing Director to shape and lead the development of our solutions for HR, IT, Corporate Communications, Sales, Operations, and Internal Communications within the Employee Communications line of business.
In this role, you'll operate at a strategic level, driving a comprehensive solutions marketing strategy that directly impacts the growth of our business. You'll partner closely with sales, product management, marketing, and partnerships to position and package our platform and solutions for maximum market impact.
Success in this role requires a deep understanding of customer needs and the ability to translate that insight into compelling messaging, innovative go-to-market strategies, and powerful sales enablement tools. You'll combine strategic thinking with hands-on execution - conceptualizing, creating, and maintaining the materials, processes, and campaigns that enable our teams to win in the market.
Reporting to the General Manager, Employee Communications , you'll play a key leadership role in influencing how our solutions are presented and adopted, while collaborating across the organization to drive measurable results.
Key Responsibilities
- Segment our target markets and define our ideal customer profile to successfully position our solutions
- Develop and maintain buyer personas to influence both product positioning and solution development
- Drive comprehensive competitive analysis, optimizing output for application across functional and sales teams
- Work closely and build partnerships with the Product Management team to maintain visibility into product capabilities/roadmap; provide market insight into product direction using customer and market research
- Develop a clear understanding of market dynamics and solution features to accurately position them in marketing programs
- Develop and oversee GTM strategies and support cross-functional teams in the successful adoption of solutions
- Conceptualize and develop solution messaging and materials to best position our platform. Work with both sales and marketing to increase mindshare and product adoption
- Deliver and execute a comprehensive enterprise sales enablement strategy for solutions that tie to revenue targets for the global sales organization. Build awareness internally around sales enablement initiatives and programs
- Coordinate and help plan joint marketing campaigns to grow sales pipeline and new revenues with account-based marketing, events, promotions, digital marketing, and sales outreach
- Establish, track and measure appropriate KPIs to understand the impact of product marketing programs on sales cycles and pipeline
- Drive solution thought leadership programs
Technical Skills and Competencies
- Results-driven with proven ability to deliver commitments on time while achieving or exceeding business goals
- Strategic thinker with strong creative problem-solving and analytical skills, paired with ability to execute
- Highly collaborative, able to thrive in a geographically distributed environment
- Proven ability to drive cross-functional teams to meet business objectives and influence without authority
- Ability to translate solution benefits and features into actionable sales messaging for targeted customers
- Self-starter who can navigate ambiguity and succeed in a dynamic, hyper-growth environment
- Strong team player who builds relationships across functions and fosters trust
- Customer-driven and analytical, skilled at leveraging data to inform and defend decisions
- Strong communication, critical thinking, and interpersonal skills
Compensation
We offer a competitive annual base salary of USD 140,000-160,000 (gross), plus variable compensation, with the final offer tailored to the candidate's skills, experience, and location. Beyond salary, Poppulo offers a comprehensive rewards package that includes performance-based incentives, multiple health insurance options, accident and life insurance, flexible work arrangements, access to world-class learning and development platforms, and a range of additional perks designed to support your growth and well-being.
Why Us?
- Company performance-related bonus
- Medical insurance
- Educational assistance
- In-house soft skills training
Who We Are
We are a values-driven organization that encourages our employees to bring their authentic selves to work every day and empowers everyone to make a tangible impact on our products, clients, and culture. We offer a dynamic environment with driven, fun, and flexible individuals who thrive on challenge and responsibility. This is an opportunity to contribute to our culture and join a company that's on the move.
We live the Poppulo values each day, as they are key to everything we do.
- Bring Your Best Self - We show up authentically, are self-aware and always strive to be better.
- See it. Own it. Solve it. - We proactively innovate and solve for our customers and each other. We set an example with high standards for our work. We foster a culture of learning, acknowledging our successes and our failures.
- Together We're Better - We value and celebrate our diversity. We learn from others, respecting their expertise, and focus on building trust. That s what makes us a team.
Named a Great Place to Work in 2015, 2016, 2017, 2018, 2019, 2020, and 2021, we are a fast-growing global technology company, with offices in Ireland, India, the US, and the UK.
Poppulo is an equal opportunity employer.
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Sales & Marketing Assistant
Posted 10 days ago
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Job Description
Location: Dublin 12
Overall BriefTeamworx Recruitment is partnering with a leading international retailer to hire a Sales & Marketing Assistant for their Head Office in Dublin. This is an exciting opportunity for a structured, detail-oriented professional to contribute to impactful marketing campaigns and sales activities across the UK & Ireland.
Reporting to the Sales & Marketing Manager, you will play a pivotal role in ensuring the smooth production of marketing materials, supporting market development, and collaborating with cross-functional teams.
What’s in It for YouThis role offers the chance to join a thriving, international organisation where professional and personal growth is encouraged. You can look forward to:
A dynamic workplace in a fast-growing international retail business
A supportive company culture that values teamwork and strong relationships
Comprehensive training and long-term career development opportunities
20% employee discount
International exposure, including 6–8 travel days annually for training and collaboration meetings
Main ResponsibilitiesAs a Sales & Marketing Assistant, you will be instrumental in delivering high-quality marketing campaigns and sales support across the UK & Ireland. Your responsibilities will include:
Preparing campaign papers and ensuring accuracy through proofreading
Maintaining compliance with established marketing guidelines and concepts
Translating and adapting marketing texts for customer appeal
Updating and managing campaign-related data
Conducting market surveillance and competitor analysis
Supporting local marketing activities for new store openings
Ensuring clear and correct use of English in all communications
Coordinating with internal departments and store teams to ensure seamless execution
What You Will BringThe ideal candidate will be a motivated team player with strong organisational and communication skills. Specifically, you will bring:
Excellent attention to detail and commitment to quality work
Strong sense of responsibility and ability to manage deadlines
Clear and effective communication skills, both written and verbal
A structured and persistent approach to task management
Flexibility to balance recurring tasks with ad hoc projects
Fluency in written and spoken English
This role offers the chance to become part of a highly successful international retail business that continues to grow rapidly across global markets. With strong values, a collaborative culture, and clear pathways for progression, it’s an ideal step for a candidate looking to establish a long-term career in sales and marketing. Apply today or for a confidential chat contact Elaine on / #retailcareer