4 Strategic Marketing jobs in Ireland
Strategic Procurement Manager, Marketing
Dublin, Leinster
Google
Posted 6 days ago
Job Viewed
Job Description
Minimum qualifications:
+ Bachelor's degree in Business Administration, Supply Chain Management, Finance, Marketing or related field, or equivalent practical experience.
+ 7 years of experience in multi-disciplined marketing procurement.
+ 3 years of experience in category strategy development and sourcing within Marketing categories.
Preferred qualifications:
+ Master's degree, PhD, or certifications in Procurement, Supply Chain Management or Marketing.
+ Experience in executing sourcing strategies, RFx processes, agreements, and supplier evaluations within designated categories, with a track record of achieving cost savings and value creation.
+ Experience leading projects or initiatives aimed at improving procurement processes, implementing new strategies, or driving innovation within the category.
+ Experience analyzing procurement data, generating reports, and providing insights to support decision-making and performance evaluation within the category.
+ Knowledge of agreement drafting, review, and management within the category, ensuring compliance with legal and company standards, and experience in partnering with Agreement Teams.
In the Google Procurement Organization (GPO), our aim is to unlock the value for Google to reinvest in what matters most. We do this by bringing velocity, efficiency, and security to buying at Google, while partnering across Google to deliver solutions fit for purpose. As a centralized organization operating in a high complexity environment, we bring "one voice" to stakeholders and suppliers to ensure the best outcomes. Our organization fosters a culture of collaboration and innovation while providing opportunities for ongoing career growth and development.
Within the Google Procurement Organization, the Category Management team partners closely with key stakeholders to help shape and implement procurement strategies. The Category team is responsible for developing and driving holistic category strategies, managing stakeholder relationships, and bringing excellence to Google-wide sourcing, supplier, and agreement management.
In this role, you will be responsible for pioneering innovative category and sourcing strategies, cultivating supplier relationships, and optimizing spend categories through data-driven insights to unlock value for Google.
+ Play an integral role in the development of multi-year global category plans and strategies across marketing events, media, and sponsorship sub-categories (e.g., including defining buying channels, supply base profiles, purchasing policies, SRM program, operational efficiencies, etc.).
+ Support alignment of procurement initiatives with stakeholder business objectives through an understanding of business requirements.
+ Participate in cross-functional teams executing category initiatives and help ensure delivery of maximum value across the procurement process.
+ Contribute to the compliance tracking of category specific policies, performance metrics, and analysis of market trends and leading practices.
+ Contribute to global marketing category strategy, working with Product Marketing Managers, Marketing suppliers, and cross-functional teams (e.g., Marketing Operations, Legal, FP&A, Contracting Operations, Commercial Operations, etc.).
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
+ Bachelor's degree in Business Administration, Supply Chain Management, Finance, Marketing or related field, or equivalent practical experience.
+ 7 years of experience in multi-disciplined marketing procurement.
+ 3 years of experience in category strategy development and sourcing within Marketing categories.
Preferred qualifications:
+ Master's degree, PhD, or certifications in Procurement, Supply Chain Management or Marketing.
+ Experience in executing sourcing strategies, RFx processes, agreements, and supplier evaluations within designated categories, with a track record of achieving cost savings and value creation.
+ Experience leading projects or initiatives aimed at improving procurement processes, implementing new strategies, or driving innovation within the category.
+ Experience analyzing procurement data, generating reports, and providing insights to support decision-making and performance evaluation within the category.
+ Knowledge of agreement drafting, review, and management within the category, ensuring compliance with legal and company standards, and experience in partnering with Agreement Teams.
In the Google Procurement Organization (GPO), our aim is to unlock the value for Google to reinvest in what matters most. We do this by bringing velocity, efficiency, and security to buying at Google, while partnering across Google to deliver solutions fit for purpose. As a centralized organization operating in a high complexity environment, we bring "one voice" to stakeholders and suppliers to ensure the best outcomes. Our organization fosters a culture of collaboration and innovation while providing opportunities for ongoing career growth and development.
Within the Google Procurement Organization, the Category Management team partners closely with key stakeholders to help shape and implement procurement strategies. The Category team is responsible for developing and driving holistic category strategies, managing stakeholder relationships, and bringing excellence to Google-wide sourcing, supplier, and agreement management.
In this role, you will be responsible for pioneering innovative category and sourcing strategies, cultivating supplier relationships, and optimizing spend categories through data-driven insights to unlock value for Google.
+ Play an integral role in the development of multi-year global category plans and strategies across marketing events, media, and sponsorship sub-categories (e.g., including defining buying channels, supply base profiles, purchasing policies, SRM program, operational efficiencies, etc.).
+ Support alignment of procurement initiatives with stakeholder business objectives through an understanding of business requirements.
+ Participate in cross-functional teams executing category initiatives and help ensure delivery of maximum value across the procurement process.
+ Contribute to the compliance tracking of category specific policies, performance metrics, and analysis of market trends and leading practices.
+ Contribute to global marketing category strategy, working with Product Marketing Managers, Marketing suppliers, and cross-functional teams (e.g., Marketing Operations, Legal, FP&A, Contracting Operations, Commercial Operations, etc.).
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
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Paid Online Market Research - Ireland
D01 Dublin, Leinster
PowerData Group Consulting
Posted 9 days ago
Job Viewed
Job Description
We are looking for respondents across IrelandPlease register your interest at can also now download for free the CINT Opinion App on your Smart Phone. Just type "Opinion App" in the App Store and download it. You will then be able to answer PAID survey from your smart device. Please feel free to pass on the registration link to your friends and family as this is open to anyone who might be interested in market research activities
This advertiser has chosen not to accept applicants from your region.
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Senior Data Analyst Marketing Strategy Performance
Dublin, Leinster
Cpl Resources - Technology
Posted 16 days ago
Job Viewed
Job Description
Senior Analyst, Marketing Strategy & Performance Were looking for a Senior Analyst to join the Global Marketing Strategy & Performance team as co-lead in developing a cutting-edge marketing core reporting and insights framework (our SSOT). Youll collaborate closely across the team, using your Tableau expertise and advanced SQL skills to build unified datasets, interactive dashboards, and standardized scorecards for Global Field Marketing leadership. Your contributions will shape planning, problem-solving, and decision-making, ensuring data accuracy and compelling visualizations to support the SSOT framework About the Team This role reports to the Director of Global Marketing Analytics & Strategy and works in partnership with cross-functional stakeholders to deliver data-driven alignment across global marketing operations. Key Focus Areas Co-lead and shape the strategy, scope, and rollout of the SSOT framework. Own core aspects of the project, working hands-on with data integration, dashboard creation, and stakeholder alignment. Responsibilities Lead planning, development, and deployment of the SSOT framework. Consolidate and integrate data from multiple marketing systems into unified datasets (SSOT Data Cube). Write advanced SQL queries (ETL/ELT workflows, dbt, Snowflake) to extract, transform, and analyze data. Design and build interactive, automated dashboards in Tableau to drive insights and accessibility. Engage in technical decision-making with the development team during SSOT implementation. Own tasks on the SSOT Roadmap and ensure milestone execution. Create standardized performance scorecards using predefined templates. Proactively detect and resolve data integrity issues throughout development. Maintain documentation and promote best practices (Tableau, SQL, SSOT methodology). Provide technical guidance and collaborate closely with team members on analytical solutions Required Skills & Experience 46+ years in Marketing Analytics, Business Intelligence, or related data-focused rolesemphasizing data visualization, reporting, and collaboration. Expert-level Tableau skills: dashboard development, automation, and advanced visualizations. Strong SQL capabilities: extraction, transformation (dbt), complex queriesespecially in Snowflake or equivalent. Hands-on experience with data consolidation and integration across multiple systems. Solid grasp of data warehousing concepts, data modeling, and project management fundamentals. Excellent analytical, problem-solving, and attention-to-detail skills. Strong communicator with the ability to collaborate and lead projects across teams. Background in creating dynamic reporting templates and scorecards in Tableau. Bachelors degree in Computer Science, Information Systems, Statistics, Business Analytics, or a closely related field. Nice-to-Haves / Additional Qualifications Familiarity with data engineering best practices and toolkit. Experience in marketing systems or campaign-related data workflows. Hands-on experience with automated data pipelines and visualization maintenance. Interested? Send your CV to to apply! ? #LI-AF1 Skills: Data Data Analyst SQL
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2
Senior Analyst - Marketing Strategy & Technical Analytics
Dublin, Leinster
Reed Global
Posted 16 days ago
Job Viewed
Job Description
Job Title: Senior Analyst, Marketing Strategy & Performance - Technical Analytics (Contractor) Department: Strategy & Operations - Performance Function, Global Field Marketing (GFM) About the Role: We are seeking a highly skilled Senior Analyst with a strong foundation in data engineering best practices to join our Global Marketing Strategy & Performance team. This role is pivotal in co-leading the development of a Single Source of Truth (SSOT) reporting and insights framework for Global Field Marketing (GFM). You'll collaborate closely with cross-functional teams to design unified datasets, build interactive dashboards, and create standardised scorecards that drive strategic decision-making. This is more than a support role-you'll be a key partner and co-lead, shaping the direction of the SSOT initiative. Your expertise in Tableau, SQL, and data engineering will be essential in building scalable, efficient, and insightful reporting solutions. Key Responsibilities: Lead the development and execution of the SSOT framework, applying data engineering principles to ensure scalability and accuracy. Consolidate and integrate data from multiple marketing systems into unified datasets using best-in-class data practices. Write and optimise advanced SQL queries (including dbt) for data extraction, transformation, and analysis, with a focus on performance and efficiency. Design and build automated, interactive Tableau dashboards that enhance data accessibility and visual storytelling. Collaborate with the SSOT development team on technical planning, implementation, and decision-making. Own and execute tasks on the SSOT roadmap, including data workflows and scorecard development. Develop standardised performance scorecards based on defined templates to ensure consistency and usability. Proactively identify and resolve data issues using structured, process-oriented approaches. Contribute to documentation and best practices for Tableau, SQL, and SSOT methodologies. Provide technical guidance and support to team members, sharing insights and collaborating on solutions. Required Skills & Experience: 4-6+ years in Marketing Analytics, Business Intelligence, or a similar data-focused role with a strong emphasis on data visualisation and engineering. Expert-level Tableau skills for dashboard development, automation, and complex visualisations. Advanced SQL proficiency, including experience with dbt and Snowflake. Proven ability to consolidate and integrate data from multiple sources using sound data management principles. Solid understanding of data warehousing, data modelling, ETL processes, and project management. Strong analytical and problem-solving skills with a proactive, detail-oriented mindset. Excellent communication and collaboration skills to work effectively with cross-functional teams. Demonstrated experience in leading projects and developing dynamic reporting templates and scorecards. Bachelor's degree in Computer Science, Information Systems, Statistics, Business Analytics, or a related field. Reed Specialist Recruitment is an Employment Agency and an Employment Business for permanent and temporary recruitment. In response to your application Reed will contact you by phone, email or SMS to discuss it and related opportunities. You can opt out at any time using the links provided. Skills: Data Eng Snowflake Scorecards & Quality Assurance
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