1 Marketing Strategy jobs in Bray

Sales & Marketing Manager - Golf - Druids Glen Hotel & Golf Resort Location: County Wicklow, Ireland Type: Full-Time | On-Site Join the Heart of Irish Golfing Heritage At Druids Glen Hotel & Golf Resort, nestled in the picturesque surrounds of County Wicklow-affectionately known as the Garden of Ireland -we deliver more than just a round of golf. We offer a world-class golfing experience grounded in natural beauty, outstanding service, and rich Irish hospitality. Now, we're looking for a passionate and experienced Sales & Marketing Manager - Golf, to join our team and uphold the standards that have earned the reputation as one of Ireland's most iconic golf destinations. ROLE OVERVIEW: The ideal candidate will have a deep understanding of the luxury golf travel market and a proven track record in proactive sales strategy and execution. They will develop and execute strategic sales plans to maximize golf revenue and deliver exceptional guest and member experiences. KEY RESPONSIBILITIES: Sales & Marketing Strategy Development: Create comprehensive marketing plans to promote the golf club's offerings, including memberships, events, and facilities. Set clear marketing objectives and KPIs to measure the effectiveness of Sales and Marketing initiatives. Develop and execute a strategic sales and marketing plan to maximize revenue across resort assets including hotel room nights, green fees, golf groups, corporate events, and international golf tourism. Brand Management: Oversee the development and execution of brand guidelines to ensure consistency across all marketing materials and communications. Foster a positive public image of the golf club through effective branding and public relations strategies. Digital Marketing: Manage the club's online presence, including the website, social media channels, and email marketing campaigns. Utilize SEO, SEM, and analytics tools to enhance online visibility and engagement. Content Creation: Develop engaging content for promotional materials, newsletters, press releases, and social media posts. Collaborate with graphic designers and copywriters to produce high-quality marketing collateral. Market Research: Conduct market analysis to identify trends, customer preferences, and competitive landscape. Gather feedback from members and guests to continuously improve marketing strategies. Event Marketing: Plan and promote club events, tournaments, and special activities to attract new members and enhance community engagement. Coordinate with the events team to ensure successful execution of marketing efforts. Future Business Opportunities: Identify and secure new business opportunities through international tour operators, golf travel agencies, sporting associations, and MICE accounts. Represent the resort at key golf and luxury travel trade shows (e.g., IGTM, IAGTO events, PGA expos). Build and maintain strong relationships with domestic and international golf clubs, corporate clients, and hospitality partners. Manage the end-to-end sales process from lead generation to contracting, invoicing, and aftercare. Reporting: Provide accurate forecasting, budgeting, and reporting on golf sales performance. Act as a brand ambassador for the resort, upholding its reputation for excellence in service and guest experience. ABOUT YOU: Elevate Your Career in the World of Luxury Golf Travel Are you an experienced sales and marketing professional with a passion for luxury golf tourism? Do you have a proven track record of driving revenue and cultivating relationships within the golf industry? If so, we invite you to join our prestigious golf resort as our Sales & Marketing Manager - Golf. Proven experience in managing golf operations within a high-end golf club or resort. Deep understanding of the game, including the Rules of Golf, tournament formats, and handicapping systems. A natural leader with the ability to inspire and develop teams, ensuring consistent delivery of elevated service standards. Financially astute, highly organized, and technologically proficient across golf management systems, spreadsheets, and operational software. Personable, proactive, and calm under pressure, with a talent for creating memorable guest experiences and resolving issues with grace. Requirements Experience: 3-5 years in golf, luxury hospitality, or travel trade sales, preferably within a 5-star environment. Network: Strong network of golf travel trade contacts in Ireland, the UK, and internationally. Skills: Excellent communication and negotiation skills with a proven ability to close high-value deals. Industry Knowledge: A deep understanding of golf tourism, group travel dynamics, and seasonality trends. Independence: Ability to manage multiple sales channels and meet targets autonomously. Tech-Savvy: Proficient in CRM software, Microsoft Office Suite, and relevant sales reporting tools. Travel Flexibility: Ability to travel both domestically and internationally for sales missions, trade shows, and networking events. Passion for Golf: A strong passion for golf and luxury lifestyle travel is highly desirable. Preferred Qualifications BSc Degree in Business, Tourism & Hospitality, Marketing, or a related field. Proficiency in a secondary language would be preferred Exposure or introduction to CMAE/CMAA qualifications would be preferred. WHY JOIN US? At our luxury golf resort, you'll have the opportunity to work in a high-calibre environment surrounded by beautiful landscapes and a world-class team. As Golf Sales & Marketing Manager, you'll directly contribute to the growth of our renowned brand, while working with an elite clientele of golf enthusiasts and high-net-worth individuals. We offer a competitive salary, benefits package, and unparalleled career growth opportunities in the luxury hospitality and golf tourism industry. Ready to join our legacy? If you're passionate about golf tourism and have the experience and drive to elevate our brand, we'd love to hear from you. Apply now to join our legacy of excellence To be considered for this role you will be redirected to and must complete the application process on our careers page. To start the process, click the Apply button below to Login/Register.