4 Brand Development jobs in Ireland
Assistant Brand Manager
Posted 1 day ago
Job Viewed
Job Description
**We are building talent pools for future roles in our Ireland Marketing Team. Once you apply we will screen your application and if deemed suitable, we will be in touch in a few days to schedule some time for us to connect.**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, perspectives, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
This is a unique opportunity to help lead the charge on some of Ireland's top drinks brands, such as Guinness, Smirnoff, Rockshore, and Baileys. Supporting the delivery of high-impact and iconic brand plans.
As Assistant Brand Manager, you'll work closely with the Senior Brand Manager, Brand Manager, Marketing Manager, and Commercial teams across the business to support the development and execution of 360° brand plans. You'll drive campaign delivery, performance analysis, budget management, and cross-functional alignment across multiple channels.
This is a high-growth role built for a results-driven marketer who thrives in fast-paced, consumer-obsessed environments and who is ready to blend creative thinking with sharp business acumen.
**About you**
+ 1-3 years of relevant brand marketing experience
+ Existing capability to build genuine relationships built on mutual trust & respect
+ Passionate about Brands and Marketing
+ Demonstrated brilliant execution, with an achievement of high standards
+ Deep personal accountability for great performance
**What does a day in the life look like?**
**Leading:**
+ Projects which require brilliant adaptation and execution of existing proven Irish & Global growth drivers
**Supporting:**
+ The Brand Expert and Subject Matter Expert teams on Winning in Execution projects by delivering brilliant execution of plans, engaging and orchestrating cross functional and cross-agency teams to ensure project objectives are met on time and on-budget
**Ensuring all projects meet the Diageo Ireland expectations:**
+ Our projects deliver business outcomes in terms of brand equity, recruitment, share gains or margin enhancement.
+ Making our brands the most talked about and resonant in culture
+ Local relevance. Ensuring Irish consumers are at the centre of all of our plans, challenging and adapting global drivers to deliver.
+ Creative Flair. We create work that stops consumers and is recognised globally
+ No project is over until we have learned from it and shared the findings
+ Leads cross-agency teams to deliver brilliant execution that consistently beats the competition and wins share
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere".
This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don't let anything stop you from applying.
**Worker Type :**
Regular
**Primary Location:**
St James Gate
**Additional Locations :**
**Job Posting Start Date :**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**DRINKiQ**
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ (
Senior Brand Manager
Posted 1 day ago
Job Viewed
Job Description
**We are building talent pools for future roles in our Ireland Marketing Team. Once you apply we will screen your application and if deemed suitable, we will be in touch in a few days to schedule some time for us to connect.**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, perspectives, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**About the role**
At Diageo, our brands don't just sit on shelves - they live in culture, shape moments of celebration, and connect with millions of consumers around the world. We're now looking for a **Senior Brand Manager** who can bring energy, creativity, and commercial acumen to some of the world's most iconic brands.
As a Senior Brand Manager in Diageo Ireland, you will shape and deliver breakthrough brand plans, delivering outstanding creativity across all touchpoints and delivering on ambitious growth plans. Bringing a deep understanding of consumer, customer and shopper insights, you will bring plans to life in a magnetic way from point of sale to above the line!
**About you**
+ 6+ years of relevant marketing experience
+ Successful management of senior partners, resulting in strong and positive outcomes
+ Holistic skills across various marketing growth drivers as well as a track record of delivering transformational business results
+ Comfort with dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment
+ A history of working across media, digital, social & DDM, experiential, PR, culture & trade marketing
+ Demonstrated brilliant execution to high standards across various pillars of brand building
+ Deep personal accountability for great performance
+ Strong commercial and numerical competence with attention to detail Experience working across multiple countries/geographies
In this role you will be:
**Leading:**
+ The digital & media point of contact for the brand. Leading our social strategy and working closely with our media and content agencies to ensure our brands are properly set up to create seamless omnichannel experiences.
+ Projects that require significant levels of in market creative development and/or collaboration with external/internal partners to resonate with Irish consumers
+ Inspiring & leading cross functional & inter-agency teams to develop breakthrough brand insights and harnessing those to deliver award winning consumer & customer execution
+ A 'never settle' attitude, especially when it comes to creating brilliant brand experiences for our consumers
+ Delivery of all project critical metrics as defined to successful outcome
**Supporting:**
+ Shape-the-future create projects by leading the brilliant execution of plans, engaging and orchestrating cross functional and cross-agency teams to ensure project metrics are met on time and on-budget
+ Ensuring all projects meet the Diageo Ireland expectations:
+ **Impact:** Our projects deliver business outcomes in terms of brand equity, recruitment, share gains or margin enhancement.
+ **Fame:** Making our brands the most talked about and resonant in culture
+ **Local relevance:** Ensuring Irish consumers are at the centre of all of our plans, challenging and adapting global drivers to deliver.
+ **Creative Flair:** We create work that stops consumers and is recognised globally
+ Learning: No project is over until we have learned from it and shared the takeaways
**You 'll be building purposeful winning brands by:**
+ Emerging capability in prioritisation and strategy development
+ Strong strategy activation and compelling brand storytelling capabilities
+ Skilled at using data to increase personalisation and effectiveness of campaigns
+ Insight generation capability- translating consumer curiosity into insights
+ You'll be forging powerful partnerships
+ Driving marketing performance and delivering integrated execution: Develops and leads compelling briefs on new-to-market growth drivers
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere". This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for Diageo to thrive and for us to realize our ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process and to perform essential job functions.
Don't let anything stop you from applying
**Worker Type :**
Regular
**Primary Location:**
St James Gate
**Additional Locations :**
**Job Posting Start Date :**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**DRINKiQ**
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ (
Senior Brand Manager
Posted 2 days ago
Job Viewed
Job Description
Assistant Brand Manager - Ice Cream

Posted 2 days ago
Job Viewed
Job Description
Location: Dublin Citywest Head Office
Work-Level: WL1C
ABOUT THE MAGNUM ICE CREAM COMPANY:
The Magnum Ice Cream Company is all about growth. Growing our business. Growing our customers' businesses. Growing our people's careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments - and having fun doing it.
With 19.000 expert ice cream colleagues and iconic brands like Magnum. HB, Cornetto and Ben & Jerry's, loved in 76 countries, we are the world's largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025. We dream big but keep things simple to act fast.
JOB PURPOSE
This is an exciting and unique opportunity that gives the successful candidate the chance to work across some of the biggest ice cream brands in the ice cream category. This position will be primarily focused on supporting these brands through flawless execution of innovation, renovations and in market execution across consumer touchpoints.
For our Assistant Brand Manager on ice cream, we are looking for a curious and creative self-starter with a passion for brands . The ideal candidate will support driving the business forward through strong communication skills keeping projects and campaigns on track, staying constantly curious about our consumer's needs, and having strong attention to detail to ensure flawless execution of our brand strategies. Digital first thinking and a vision for how brands become social leaders is a key skillset we are seeking. This position will require a hunger to learn the fundamentals of brand communication and in-market execution, which includes market trends, consumer focus, and category dynamics.
RESPONSIBILITIES
+ Support the development of unmissable ATL marketing campaigns
+ Lead the digital execution of campaigns, managing the full end-to-end process including development of assets, testing and pivoting where needed once live
+ Assist with commercial delivery of the brand, including monitoring/reporting of in-market performance, NPD performance monitoring.
+ Assist in innovation projects, including consumer research, competitor reviews, business cases and launch activation plans
+ Work with cross functional teams: customer account teams, shopper marketing and category teams to build brand plans that have the consumer at the heart of them.
+ Lead the direction for the HB social and digital landscape across owned social website and campaigns.
+ Support in budget management, raising of POs, monthly budget reviews.
+ Support development of annual brand strategy
+ Present brand plans to external customers and internal IE & Global stakeholders
+ Partner closely with media and digital expert teams to ensure flawless execution in market, through development of full digital ecosystem ensuring cohesion of brand experience across consumer touchpoints (i.e. Online, In-store).
+ Most importantly. taste new Ice Cream flavours!
ALL ABOUT YOU
+ You're a born leader: This position requires leadership & influencing skills as you will interact with cross-functional business partners, brand partners in multiple categories as well as agencies.
+ You're a strong communicator: This position requires strong verbal and written communication skills with keen attention to detail, while bringing colleagues along for the journey.
+ You show empathy and curiosity: You will need to be consumer-obsessed and develop an understanding of consumer and shopper missions in Ice Cream, and how they vary across retail channels, while never being afraid to ask "Why?".
+ You are creative with a passion for creating impactful marketing campaigns
+ Strong business acumen with strong analytical skills and attention to detail
+ Hungry for growth with founder's mindset - someone who seeks out the opportunities and wants to try/learn/test new things and push boundaries
+ Strong digital capabilities with an appetite to learn and adapt in this rapidly changing marketing and commerce landscape.
+ Consumer love - constantly curious and hungry to keep up to date with market insights
+ Excellent project management skills, with the ability to prioritize and manage multiple tasks simultaneously
+ Highly articulate and able to influence a wider range of stakeholders - IT literacy & Nielsen/Kantar understanding
EXPERIENCES & QUALIFICATIONS: At least 2 years' experience in marketing preferable in CPG, snacking or ice-cream. Proven track record of performance where you are able to demonstrate your ability to deliver results either in brand growth or market share growth.
WHAT YOU CAN EXPECT:
+ A unique mix of global scale & start-up spirit-8.3bn powerhouse with an agile, entrepreneurial mindset. We're building a new high growth Ice Cream company from the ground up.
+ Career without limits-42 markets, international opportunities, and fast tracked growth.
+ A performance-driven culture-Freedom to act, disrupt and grow - your success is measured by impact.
+ A company that celebrates joy, innovation, and purpose-We create extraordinary careers, just like our ice cream creates extraordinary moments.
NOTES
About Unilever
Unilever is one of the world's leading suppliers of Food, Home and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. Unilever has more than 400 brands found in homes around the world, including Dove, Tresemme, Lynx, Lifebuoy, Shea Moisture, Persil, Domestos, Ben & Jerry's, Magnum, Marmite, The Vegetarian Butcher, Graze and Pot Noodle.
Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That's why our purpose is 'to make sustainable living commonplace'
What We Offer
Not only do we offer a competitive salary and pension scheme, we also offer an annual bonus, subsidised gym membership, a discounted staff shop and shares. You'll have the opportunity to work directly with our renowned and exciting brands in a flexible and hybrid working environment.
Whilst the role is advertised on a full-time basis, we would be happy to discuss possible flexible working options and what this may look like for you. We are a key advocate of wellbeing and offer a variety of support for our people including hubs, programmes and development opportunities. We strive to achieve a family-friendly and inclusive workplace and to, above all, create possibilities for all.
Diversity at Unilever is about inclusion, embracing differences, creating possibilities and growing together for better business performance. We embrace diversity in our workforce. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. We are also more than happy to provide reasonable adjustments during our application and interview process to enable you to be present your best self. To find out more, including about our Employee Resource Groups, please click here Equity, Diversity & Inclusion at Unilever | Unilever ( .
Recruitment Fraud
Cyber criminals advertise fake job adverts with prestigious employers as a way of stealing information or even defrauding individuals out of money. In the most sophisticated cases, they will set up fake websites, which have a similar address to companies like Unilever. They even conduct fake telephone interviews and then offer candidates a role with the proviso they pay a fee for background checks or to cover work visa costs. These types of attacks are becoming more common as more people are looking for employment in the economic climate.
How is Unilever tackling this?
Many of Unilever's recruitment sites publish a warning to candidates about recruitment fraud. The Cyber Security team also proactively scan for signs of people setting up fake Unilever sites and act to close them down.
What can I do?
If you become aware of potential recruitment fraud, spot fake Unilever recruitment adverts or fake LinkedIn profiles, report them via Una Live Chat.
Unilever does not accept responsibility or liability for any candidates who are financially impacted by recruitment fraud. Your vigilance is key!
Job Category: Marketing
Job Type: Full time
Industry:
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