97 Digital Marketers jobs in Ireland

SEO Specialist

RM Staffing B.V.

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freelance

We are seeking a skilled and data-driven SEO Specialist to join our marketing team. In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions. You will play a pivotal role in implementing both on-page and off-page SEO strategies and collaborate across content, web development, and marketing teams to drive results.

Key Responsibilities 1. Strategy & Execution
  • Develop, implement, and manage comprehensive SEO strategies that align with business goals.

  • Conduct competitive analysis to identify gaps and opportunities in search.

  • Plan and execute keyword research and mapping to targeted landing pages.

2. On-Page Optimization
  • Optimize website content, meta tags, headers, internal linking, and images.

  • Collaborate with content teams to ensure SEO best practices are implemented in new and existing content.

  • Monitor site architecture and ensure crawlability and indexability.

3. Off-Page SEO
  • Develop and manage link-building campaigns, outreach, and partnerships.

  • Monitor backlink profile and identify disavow opportunities.

4. Technical SEO
  • Conduct regular technical audits and troubleshoot crawl errors, page speed issues, and mobile usability.

  • Work with developers to implement technical fixes including structured data, redirects, XML sitemaps, etc.

5. Analytics & Reporting
  • Use tools like Google Analytics, Search Console, Ahrefs/SEMrush, and Screaming Frog to monitor performance.

  • Track keyword rankings, CTR, bounce rates, and conversion from organic traffic.

  • Provide monthly SEO reports with insights and recommendations.



Must-Haves
  • 2–5 years of experience in SEO (agency or in-house).

  • Strong understanding of search engine algorithms and ranking factors.

  • Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4).

  • Experience with CMS platforms like WordPress, Webflow, Shopify, or others.

  • Knowledge of HTML/CSS and technical SEO principles.

  • Strong analytical and problem-solving skills.

  • Excellent communication and project management skills.

Nice-to-Haves
  • Experience with international SEO or large-scale enterprise websites.

  • Basic knowledge of JavaScript, Core Web Vitals, and schema markup.

  • Familiarity with A/B testing tools and CRO practices.

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Technical SEO Specialist

RM Staffing B.V.

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freelance

We are seeking a Technical SEO Specialist who deeply understands how search engines crawl, index, and rank content. You’ll play a pivotal role in building a robust technical foundation for our SEO performance, collaborating closely with developers, content teams, and product leads to ensure our web properties are search-friendly, fast, and scalable.

Key Responsibilities
  • Conduct regular technical SEO audits and implement fixes (crawlability, site speed, redirects, broken links, etc.)

  • Optimize site structure, internal linking, sitemaps, robots.txt, and canonical tags

  • Own schema markup implementation and validate rich result eligibility

  • Work with engineering on Core Web Vitals, server performance, and JavaScript rendering issues

  • Monitor crawl budget, log files, indexation status, and identify technical blockers

  • Assist in website migrations, international SEO setup (hreflang), and mobile-first strategies

  • Collaborate with content and product teams to ensure new pages meet technical SEO best practices

  • Track performance using tools like Google Search Console, Screaming Frog, Ahrefs, Sitebulb, and custom scripts

  • Stay up to date with Google algorithm updates and implement preventative or corrective changes

Key Traits
  • Problem-solver with a bias for action

  • Strong communicator and collaborator with non-technical teams

  • Detail-oriented with a passion for clean, scalable code and markup

  • Curious, experimental, and data-driven



  1. 3+ years of experience in technical SEO or web performance roles

  2. Proficient in HTML, CSS, JavaScript, and how they affect rendering and indexing

  3. Deep knowledge of Google’s ranking signals, schema markup, and structured data

  4. Familiarity with server-side rendering, CMS platforms (WordPress, Webflow, Shopify), and CDNs

  5. Experience using SEO tools: GSC, Screaming Frog, Sitebulb, Ahrefs, SEMrush, etc.

  6. Strong analytical skills with experience in GA4, Looker Studio, and Excel/Sheets

  7. Understanding of accessibility (WCAG) and mobile UX best practices is a plus

Nice-to-Haves
  • Experience with international SEO or large-scale enterprise websites.

  • Basic knowledge of JavaScript, Core Web Vitals, and schema markup.

  • Familiarity with A/B testing tools and CRO practices.

Bonus
  • Experience with automated SEO testing pipelines

  • Experience in JavaScript frameworks (React, Angular, Vue)

  • Experience with international SEO and e-commerce platforms

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Senior Social and Digital Media Manager

Dublin, Leinster Applegreen

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Role Introduction: Established in 1992, Applegreen is a leading convenience roadside retailer in the Republic of Ireland, the UK and the US in both large-scale Motorway Service Areas and Travel Plazas, as well as smaller petrol stations. The business has grown to over €3BN in annual revenue, operating 600 Motorway Service Plazas and forecourt sites internationally and employing over 16,000 people. Applegreen is in a rapid growth phase and to support this ambitious growth, we are seeking to onboard a Group Senior Social and Digital Media Manager, to join our new team. This role will form part of the Commercial team and reports to the Group Head of Digital. The successful candidate will be a confident people person who can fit into Applegreen seamlessly and adopt a hands-on approach to their role. Key Responsibilities: Develop and execute a comprehensive organic social strategy aligned with the business objectives. Manage and execute organic social calendars supporting internal stakeholders and partner brands. Manage and execute paid social media campaigns across multiple social platforms. Manage the paid digital media strategy. Own the digital advertising budget providing detailed forecasting and performance analysis. Utilise data and analytics tools to track performance, generate actionable insights and present key finding to stakeholders. Support the creative team by providing data-driven insights and direction on creative assets. Support the group digital strategy from concept through to implementation and ongoing continuous improvement. The Candidate should have the following: Qualifications, experience & skills 6+ years in a social and digital media role, gained within a customer-centric B2C environment (Agency or in-house). In depth, hands on experience with key platforms: oPaid: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, DSPs. oOrganic: Content scheduling and analytics for Facebook, Instagram, X, LinkedIn and TikTok. (e.g Hootsuite, Sprout Social, Emplifi etc). Strong analytical skills with the ability to translate data into clear, concise and actionable insights. (Google Analytics, Excel, data visualisation tools). Proven track record of developing and executing successful paid media campaigns across multiple platforms. Additional key skills & attributes: Project management skills with the ability to manage multiple projects, competing priorities and fast-paced environment. A 'can do' attitude and a positive solution focused mindset. A dynamic individual who adapts well to change and can thrive in a rapidly growing organisation that continues to evolve. Be a self-starter and also be able to work collaboratively as a member of a highly interdependent team across many parts of Applegreen. Is resilient, calm under pressure and comfortable dealing with ambiguity. Excellent written and verbal communication skills, with a keen eye for detail. Exceptional interpersonal skills, and ability to engage and develop relationships with individuals at all levels of the organisation. Excellent drive, enthusiasm and commitment and a keen interest in developing a career in Applegreen. Experience creating creative content and telling stories to engage consumers across digital channels. Keen interest in emerging social and digital media trends, industry best practices, and evolving algorithms that support the customer experience across digital channels. Has strong commercial acumen and a focus on delivering value to the business. Willing to travel ad hoc if required in addition to supporting out of hours as required. To Apply Please forward your CV via the APPLY Now button below.
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Senior Manager - Social Media Technologies

Cork, Munster Logitech

Posted 3 days ago

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Job Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
**The Team and the Role**
The Senior Manager, Social Media Technologies will sit within Logitech's Digital Office group, partnering tightly with marketing, brand, communications, and analytics to define how social channels and creator ecosystems are supported by platform capabilities.
You will work with regional social leads, community and content teams, paid social, and creator/partner teams to turn social strategy into reliable, scalable platform features and measurable business outcomes.
The Senior Manager, Social Media Technologies is responsible for defining product vision, prioritizing a roadmap, and delivering platform capabilities that power social listening, engagement, influencer/affiliate programs and creator commerce across Logitech's brands and markets.
**Your Contribution:**
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you'll need for success at Logitech. In this role you will:
**Strategic Oversight & Vision**
+ Define the vision, roadmap, and strategy for Logitech's suite of social media technologies in alignment with global digital transformation objectives.
+ Prioritise features that enable paid & organic channel orchestration, creator commerce, community-first experiences, and moderation automation.
+ Collaborate closely with marketing, communications, brand, and analytics teams to ensure these tools meet both business and user needs.
+ Work directly with social content and community teams to translate channel-specific workflows (short-form video, livestream, creator programs) into product requirements.
+ Lead the replatforming of social engagement, social care, and social listening technologies, ensuring the new systems are future-ready, scalable, and fully aligned with Logitech's goals for customer engagement and operational excellence.
+ Continuously evaluate emerging trends and advancements in the social media technology landscape to recommend tools and strategies that keep Logitech ahead of the curve.
+ Examples of focus areas include short-form distribution, creator monetization and CRM, commerce integrations inside social channels, and AI-driven moderation/personalisation.
**Platform Management**
+ Oversee the deployment, customization, and optimization of Social Listening, Engagement, Affiliate, and Influencer Marketing platforms.
+ Operationalise platform features that support creators and affiliates, campaign orchestration, and community moderation at scale.
+ Ensure seamless integration of these platforms with each other and with other key systems (e.g., data lakes and our BI systems).
+ Also ensure integrations with CRM, commerce systems, and ad platforms to enable campaign attribution and content-to-commerce journeys.
+ Drive the end-to-end replatforming process for social engagement, care, and listening technologies, including vendor selection, evaluation, and integration, while meeting critical timelines and milestones.
+ Continuously assess platform performance and identify opportunities to enhance functionality and usability.
+ Prioritise improvements that reduce response times, improve sentiment detection, increase creator ROI, and enable measurable campaign-to-commerce attribution.
**Stakeholder Collaboration**
+ Act as the bridge between business stakeholders, technical teams, and external vendors, driving alignment on priorities and timelines.
+ Regularly liaise with regional social leads, community managers, paid social teams, PR, legal (creator/influencer contracts), and creative production to ensure solutions reflect real-world workflows.
+ Facilitate cross-departmental discussions to gather, refine, and prioritize platform requirements.
+ Provide transparent reporting on progress, risks, and outcomes to leadership and other key stakeholders.
+ Translate technical tradeoffs into clear implications for campaign cadence, creator partnerships, and customer experience.
**Data-Driven Decision-Making**
+ Lead the implementation of robust analytics within these platforms to track performance metrics and support decision-making.
+ Define social-specific KPIs such as response rate, sentiment trends, share of voice, creator ROI, engagement-to-conversion, and assisted conversion metrics.
+ Ensure that the replatformed tools incorporate advanced analytics and insights capabilities to help track and enhance customer engagement.
+ Monitor key social media KPIs to uncover actionable insights and influence platform improvements or campaign strategies.
+ Use insights to inform content strategy, creator selection, moderation tuning, and paid media allocation.
**Training & Adoption**
+ Develop and deliver user enablement initiatives, including training and documentation, to drive adoption and consistent use of the tools across the organization.
+ Create social playbooks, creator onboarding guides, moderation SOPs, and quick-reference templates tailored for regional and country teams.
+ Advocate for the value of social media technologies, ensuring users understand the capabilities and potential business impact of each platform.
**Performance Monitoring**
+ Establish clear KPIs and benchmarks for the success of each platform and regularly report results to leadership.
+ Include SLAs for response times, CSAT for social care, creator program ROI, and funnel metrics tying social activity to business outcomes.
+ Identify and act on opportunities to align social media technology performance with broader business objectives and customer engagement goals.
**Key Qualifications:**
For consideration, you must bring the following minimum skills and experiences to our team:
**Key Competencies**
+ _Proven experience in social media technologies with product ownership or technology management track record_
+ Strong ability to translate business needs into technology solutions and strategies.
+ Proven success in driving synergies between social engagement, social care, and listening tools.
+ Exceptional project leadership and priority-setting skills, especially in complex, fast-paced environments.
+ Proven experience in driving large-scale platform replatforming projects or similar initiatives end-to-end.
+ Analytical mindset with a focus on turning data into meaningful insights and actions.
+ Outstanding communication and relationship-building skills to foster collaboration across diverse teams.
+ Deep understanding of social media, affiliate, and influencer marketing ecosystems.
**Required Qualifications**
+ Hands-on knowledge of platforms like Brandwatch, Khoros, Impact Radius, CreatorIQ, or equivalent systems.
+ Experience leading technology implementation and replatforming projects and driving adoption within large organizations.
+ Familiarity with digital campaign measurement, attribution, and reporting concepts.
**Preferred Qualifications**
+ 10+ years of experience in marketing technology or related fields, ideally in global, matrix-driven organizations.
+ Advanced degree (MBA or equivalent) in Marketing, Digital Strategy, or Technology-related disciplines.
+ Expertise in Agile or Scrum practices;
+ Product Management certifications (e.g.,CSPO, PO/PM, CAP, ICP-APO) are highly desirable.
+ Experience managing diverse vendors as part of a replatforming process.
#LI-RD1
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at for assistance and we will get back to you as soon as possible.
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Social Media & Digital Marketing

Dublin, Leinster Executive PA Forum

Posted 15 days ago

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Job Description

Miss Jones x Executive PA Forum
-social media engagement
-photo/video content compilation
-suggesting ideas for blogs
-updating our website with content
-devising new ideas to increase marketing subscribers/readers
-CRM updates
-help finding new venues for our directory and thinking of ways to promote and market the directory
Candidate preferences:
-Candidate would ideally have copywriting/proofreading skills; be familiar with connecting with others and engaging on social media platforms, mainly Instagram and Linked In.
-Bonus if Intern is familiar with Canva, Wordpress, GDrive, Mailchimp or other e-mail marketing software, CRM eg Hubspot, Zoho or Salesforce.
We are open to any length of internship. The role is preferably in Dublin but if you are based anywhere in Ireland, let us know!
We are having problems receiving applications. Please contact if interested.
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Digital Marketing Manager, Shopify Apps (Remote)

Dublin, Leinster Vitals

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full-time permanent
Looking for impact? This job’s for you


Vitals is a market leader in the Shopify ecosystem.

Every month, over 150 million shoppers use our tools on more than 30,000 stores worldwide. Our all-in-one app helps merchants increase sales and grow their stores by optimizing every step of the purchase flow. Our app has a perfect score of 5/5 out of 2,750+ reviews on the Shopify App Store.

We’re also 100% bootstrapped and profitable. That means no investors to impress, just merchants to serve. No fluff. No politics. All action.


Now, we’re looking for a hands-on Digital Marketing Manager to execute our marketing playbook, build new growth channels, and turn strategy into real results.



About the Role

As a Digital Marketing Manager , you’ll work closely with the founder to launch and scale our content, video, paid, SEO, and affiliate efforts across channels like TikTok, YouTube Shorts, Meta, Shopify Ads, and more. This is a role for a builder — someone who thrives on moving fast, working with AI, and making things happen.


What you'll do

You’ll own the daily execution of our marketing plan. Some of your responsibilities will include:

  • Create, test, and launch marketing campaigns across TikTok, YouTube Shorts, Reels, and Shopify Ads

  • Use AI tools (like ChatGPT, HeyGen, CapCut, etc.) to script, generate, and edit short-form videos

  • Film and edit short-form videos when AI tools aren’t enough

  • Shape and direct the look and feel of creatives (ads, social posts, visuals), collaborating with designers or creating drafts yourself

  • Design and launch fast landing pages using AI tools or Webflow

  • Write blog posts and landing pages (with AI support)

  • Manage our email flows: onboarding, reactivation, affiliate updates

  • Publish content across our blog, YouTube channel, and social platforms

  • Set up and monitor paid ads on Meta, Google, TikTok and Shopify

  • Collaborate with our designers on visuals and templates

  • Work with affiliates and creators to launch UGC and grow installs

  • Track performance and optimize based on install, trial, and retention metrics

  • Stay up to date with AI trends and suggest new automation or creative tools

What we’re looking for

  • 3–6 years of hands-on digital marketing experience (bonus if for a Shopify app or SaaS)

  • Proven success launching and optimizing multi-channel campaigns

  • Strong experience using Generative AI for content and video creation

  • Confident with TikTok, YouTube Shorts, Instagram Reels, Meta Ads

  • Ability to create and direct marketing creatives, including ads, visuals, and video concepts

  • Hands-on skills in filming and editing short-form videos

  • Experience building and shipping landing pages quickly

  • Familiar with SEO, email marketing, and affiliate marketing fundamentals

  • A doer mentality — fast, resourceful, and detail-oriented

  • Strong written communication skills

  • Bonus: You’ve created product videos or explainers using avatars or AI tools


What We Offer

  • 100% remote forever – work from anywhere that works for you

  • Competitive pay with room to grow

  • Ownership of the marketing execution roadmap

  • Opportunity to build a visible brand in the Shopify ecosystem

  • Join a company with stability and freedom to grow.

  • A product merchants love and a team that supports your growth


Ready to Join Us?

If you’ve shipped campaigns, created content with AI, and know how to get things done — we’d love to hear from you.

Join us and help tens of thousands of merchants grow their stores with Vitals.

Let’s build the future of e-commerce together!

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Social Media Guardian

Dublin, Leinster Cpl Resources - Language Jobs

Posted 1 day ago

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Exciting new opportunities in the Social Media sector! Join us in vibrant Dublin!Please only apply if your language is listed in the Job Ad. If it is not, your application will be ignored. Thank you Are you fluent in one of the following languages (PLEASE note that fluency only in English is not enough, thanks): Bulgarian OR Czech OR Danish OR Greek OR Slovak? Do you have a passion for social media and popular culture? If so, we have an amazing opportunity for you! Join one of our most dynamic clients in Dublin South, working on one of the most exciting projects in Ireland! Why Dublin?Dublin is a vibrant business city, brimming with opportunities and a thriving social scene. It's the perfect place to advance your career while enjoying a dynamic lifestyle. About the role:We are looking for Social Media Guardians to join our team. Your role will involve creating, assessing, and improving a large language model, reviewing guidelines, and crafting sample prompts and responses in your area of expertise. What We Offer: *Relocation Package:only available if you can start by the 13th of October. *Long-term Project:Make a genuine impact on people's lives. *Work with Leading Brands:Collaborate with one of the world's most famous social media brands. Requirements: *Fluency in: Bulgarian OR Czech OR Danish OR Greek OR Slovak? *(Please do not apply if you do not speak any of these 5 languages!) *Good level of English (C1/C2) - English alone is not enough to apply to this job! *Cultural understanding of the market. *Reliability, consistency, and hard work. *Flexibility to work in a fast-paced environment. *Eligibility to work in Ireland (Stamp 4 or 1G, Irish or British citizenship, European citizenship) Additional Perks: *Fully office-based position in Dublin. *Potential weekend work for those who are flexible. Ready to Take the Leap?If you're passionate about social media and digital platforms, and you're looking for a new job opportunity in Fall 2025, we want to hear from you! Contact us ASAP for immediate consideration. Next start dates: 29/09, 06/10 and 13/10. Skills: degree bulgarian czech danish greek slovak Benefits: Paid Holidays Parking Pension Relocation package Bonus Laptop Travel Tax Incentives
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SEO Analyst / Data Specialist

RM Staffing B.V.

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freelance

We are looking for a highly analytical SEO Analyst / Data Specialist to take ownership of SEO measurement, reporting, and performance insights. This role is critical in turning raw data into actionable recommendations that directly influence strategy, experimentation, and growth. You will work closely with SEO strategists, content teams, and leadership to ensure every SEO decision is guided by data.

Key Responsibilities
  • Create and maintain dashboards (rankings, CTR, conversions, revenue attribution, etc.) to track SEO performance.

  • Set up and manage KPI tracking for organic traffic, bounce rate, keyword performance, and conversions.

  • Conduct cohort analyses, keyword cannibalization checks, and trend analyses to identify gaps and opportunities.

  • Provide insights and recommendations that feed directly into SEO strategy, testing, and ongoing optimization.

  • Collaborate with marketing, content, and product teams to ensure SEO insights inform decision-making at all levels.

  • Ensure accurate data collection and reporting, working with analytics and dev teams as needed.



Job Requirements

Must-Haves

  • 2–4 years in SEO analytics, web analytics, or data analysis roles.

  • Strong expertise in Google Analytics 4, Google Search Console, Looker Studio (or equivalent BI tools).

  • Proficiency in Excel/Google Sheets and at least basic SQL for data querying.

  • Experience building SEO dashboards and reports for stakeholders at different levels.

  • Strong problem-solving, analytical, and communication skills.

Nice-to-Haves

  • Familiarity with BI platforms like Tableau or Power BI.

  • Experience analyzing enterprise or multi-market SEO data sets.

  • Knowledge of Python/R for automation and advanced analytics.

  • Experience supporting A/B testing and experimentation frameworks.

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Digital Marketing Intern

Dublin, Leinster Servook

Posted 22 days ago

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Job Description

Want to work for a Startup?

Who are we? 

Servook is a fast-growing platform for booking callout services nearby (Barbers, babysitters, cleaners, personal trainers, dog-walkers etc).

Our mission is to make the life easier for customers who need to book a service provider around the area, as well as helping the service providers to grow their businesses by having a free booking management platform.

Responsibilities

  • Create the content on Servook social media platforms
  • Generate graphics for content marketing
  • Manage Google and Facebook ads
  • Plan and manage marketing activities

The ideal candidate should possess a Marketing background, either related to the academic or professional field as well as graphics skills, such as Adobe Photoshop / Illustrator, etc (ideally but not required). The intern has to demonstrate passion and willing to learn and actively participate in Servook's marketing projects. Excellent communication, organisational, and relational skills are essential to fulfil this role position.

Benefits

  • Work from home
  • Experience letter will be provided
  • Opportunity to grow and be part of our team


Send us your CV.
Servook

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Marketing Manager

Dublin, Leinster Diageo

Posted 5 days ago

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**Job Description :**
**We are building talent pools for future roles in our Ireland Marketing Team. Once you apply we will screen your application and if deemed suitable, we will be in touch in a few days to schedule some time for us to connect.**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, perspectives, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
This is a unique opportunity to help lead the charge on some of Ireland's top drinks brands, such as Guinness, Smirnoff, Rockshore, and Baileys. Supporting the delivery of high-impact and iconic brand plans.
As Assistant Brand Manager, you'll work closely with the Senior Brand Manager, Brand Manager, Marketing Manager, and Commercial teams across the business to support the development and execution of 360° brand plans. You'll drive campaign delivery, performance analysis, budget management, and cross-functional alignment across multiple channels.
**Role Dimensions**
Help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.
As a Marketing Manager in Diageo Ireland, you will get to work across some of the best known brands in the world, acting as an architect for growth, building and delivering stretching plans that help shape the future of the category. In this role you will get to combine your outstanding strategic clarity with creative flair and commercial acumen to define and deliver bold ambitions for your brand, shaping iconic work that resonates locally while performing globally. In this role you will focus on:
+ Recruitment/Re-recruitment - both from a customer and consumer perspective
+ Scale - in all commercial elements of the brands, building strong relationships with the commercial teams on the ground to deliver above and beyond the ambition
+ Fame - making our brands the most talked about across the market. You will work with the Global Brand Teams, multiple agencies, cross-functional teams and partners to deliver on our salience and brand love objectives
+ Physical Availability - the ability to see, find and trigger associated memories in a buying context, all resulting in success at the point of purchase
**Top Accountabilities**
Functional:
+ Own the full P&L for the brands across the market. Understand and respond to the drivers of your brand performance, working in partnership with the commercial teams to deliver and exceed the annual operating plan
+ Strategic ownership- set the agenda for the brand and the category based on consumer, customer and shopper insights, unlocking growth and building long term brand equity.
+ Lead cross-agency teams and foster new partnerships in developing the brand's communication approach and execution in an omnichannel environment (on, off & 3rd space)
+ Find, own and build the role the brand plays in culture, creating meaningful brand experiences for consumers
+ Ownership over innovation elements of the brands, product launches, new-to-world activities etc.
+ Lead the relationship with the Global Brand Teams for the market
+ Shape the brand to thrive in a digital environment, develop long term digital strategy & social media plans
+ Manage the pricing & promo strategy, margin mix and volume drivers for all brands across the full market
+ Create brand strategies and drive them through to brilliantly executed plans that consistently beat the competition and gain share
+ Engage, coach, advise and support all team members on all brand activities, demonstrating leadership both in the what and the how so that they can excel in and deliver brand activities
Leadership:
Win through Execution
+ Sets and pursues direction without guidance and takes a wide view of their accountabilities
+ High energy and ambition to achieve successful outcomes and high standards
+ Balances analysis and execution and adjusts thinking in the face of new information
+ Actively spots opportunities or issues and identifies which are urgent and important
+ Generates a range of workable solutions, decides what should be done and takes action
Shape the Future
+ Sees the big picture and possibility from multiple angles and through a creative lens
+ Frames issues in a way that creates clarity and incorporates others' best thinking
+ Accurately digests large amounts of information and breaks down complex problems thoroughly
+ Challenges themselves and others to take on new or unfamiliar tasks and ways of working
Inspire through Purpose
+ Finds broader meaning in their work and aspires to make a significant difference
+ Reads their environment and understands how culture and context influences people's perspectives
+ Is actively aware of the impact they have on others and tunes in to the needs of individuals around them
+ Communicates in a compelling, persuasive and impactful way
+ Draws on a variety of influencing styles to engage different audiences
Invest in Talent
+ Displays confidence in their ability to meet challenges and succeed
+ Maintains belief and optimism and bounces back quickly from setbacks or failures
+ Demonstrates a realistic and thoughtful awareness of their own capabilities
+ Proactively seeks feedback and development for growth and takes action
**Ideal experiences / Qualifications / capabilities**
+ 8+ years of relevant marketing experience
+ Exceptional ability to build and maintain genuine relationships based on mutual trust & respect
+ Successful management of senior stakeholders at all levels, resulting in strong and positive outcomes
+ Holistic skill set across all marketing pillars as well as a track record of leading transformational business results
+ Being able to excel when dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment
+ A history of working across media, digital, experiential, PR, culture, social and with external agencies
+ Demonstrated brilliant execution to impeccably high standards
+ Deep personal accountability for great performance
+ Strong end to end commercial FMCG understanding, alongside high levels of numerical acumen and attention to detail
+ Experience of working with and leading a team, whether directly or indirectly
+ Experience working across multiple countries/geographies/cultures
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere".
This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don't let anything stop you from applying
**Worker Type :**
Regular
**Primary Location:**
St James Gate
**Additional Locations :**
**Job Posting Start Date :**

With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**DRINKiQ**
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ (
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