3 Market Analysis jobs in Ireland
Senior Data Analyst Marketing Strategy Performance
Dublin, Leinster
Cpl Resources
Posted 1 day ago
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Job Description
Senior Analyst, Marketing Strategy & Performance Were looking for a Senior Analyst to join the Global Marketing Strategy & Performance team as co-lead in developing a cutting-edge marketing core reporting and insights framework (our SSOT). Youll collaborate closely across the team, using your Tableau expertise and advanced SQL skills to build unified datasets, interactive dashboards, and standardized scorecards for Global Field Marketing leadership. Your contributions will shape planning, problem-solving, and decision-making, ensuring data accuracy and compelling visualizations to support the SSOT framework About the Team This role reports to the Director of Global Marketing Analytics & Strategy and works in partnership with cross-functional stakeholders to deliver data-driven alignment across global marketing operations. Key Focus Areas Co-lead and shape the strategy, scope, and rollout of the SSOT framework. Own core aspects of the project, working hands-on with data integration, dashboard creation, and stakeholder alignment. Responsibilities Lead planning, development, and deployment of the SSOT framework. Consolidate and integrate data from multiple marketing systems into unified datasets (SSOT Data Cube). Write advanced SQL queries (ETL/ELT workflows, dbt, Snowflake) to extract, transform, and analyze data. Design and build interactive, automated dashboards in Tableau to drive insights and accessibility. Engage in technical decision-making with the development team during SSOT implementation. Own tasks on the SSOT Roadmap and ensure milestone execution. Create standardized performance scorecards using predefined templates. Proactively detect and resolve data integrity issues throughout development. Maintain documentation and promote best practices (Tableau, SQL, SSOT methodology). Provide technical guidance and collaborate closely with team members on analytical solutions Required Skills & Experience 46+ years in Marketing Analytics, Business Intelligence, or related data-focused rolesemphasizing data visualization, reporting, and collaboration. Expert-level Tableau skills: dashboard development, automation, and advanced visualizations. Strong SQL capabilities: extraction, transformation (dbt), complex queriesespecially in Snowflake or equivalent. Hands-on experience with data consolidation and integration across multiple systems. Solid grasp of data warehousing concepts, data modeling, and project management fundamentals. Excellent analytical, problem-solving, and attention-to-detail skills. Strong communicator with the ability to collaborate and lead projects across teams. Background in creating dynamic reporting templates and scorecards in Tableau. Bachelors degree in Computer Science, Information Systems, Statistics, Business Analytics, or a closely related field. Nice-to-Haves / Additional Qualifications Familiarity with data engineering best practices and toolkit. Experience in marketing systems or campaign-related data workflows. Hands-on experience with automated data pipelines and visualization maintenance. Interested? Send your CV to to apply! ? #LI-AF1 Skills: Data Data Analyst SQL
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Senior Analyst - Marketing Strategy & Technical Analytics
Dublin, Leinster
Reed Personnel Sevices
Posted 1 day ago
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Job Description
Job Title: Senior Analyst, Marketing Strategy & Performance - Technical Analytics (Contractor) Department: Strategy & Operations - Performance Function, Global Field Marketing (GFM) About the Role: We are seeking a highly skilled Senior Analyst with a strong foundation in data engineering best practices to join our Global Marketing Strategy & Performance team. This role is pivotal in co-leading the development of a Single Source of Truth (SSOT) reporting and insights framework for Global Field Marketing (GFM). You'll collaborate closely with cross-functional teams to design unified datasets, build interactive dashboards, and create standardised scorecards that drive strategic decision-making. This is more than a support role-you'll be a key partner and co-lead, shaping the direction of the SSOT initiative. Your expertise in Tableau, SQL, and data engineering will be essential in building scalable, efficient, and insightful reporting solutions. Key Responsibilities: Lead the development and execution of the SSOT framework, applying data engineering principles to ensure scalability and accuracy. Consolidate and integrate data from multiple marketing systems into unified datasets using best-in-class data practices. Write and optimise advanced SQL queries (including dbt) for data extraction, transformation, and analysis, with a focus on performance and efficiency. Design and build automated, interactive Tableau dashboards that enhance data accessibility and visual storytelling. Collaborate with the SSOT development team on technical planning, implementation, and decision-making. Own and execute tasks on the SSOT roadmap, including data workflows and scorecard development. Develop standardised performance scorecards based on defined templates to ensure consistency and usability. Proactively identify and resolve data issues using structured, process-oriented approaches. Contribute to documentation and best practices for Tableau, SQL, and SSOT methodologies. Provide technical guidance and support to team members, sharing insights and collaborating on solutions. Required Skills & Experience: 4-6+ years in Marketing Analytics, Business Intelligence, or a similar data-focused role with a strong emphasis on data visualisation and engineering. Expert-level Tableau skills for dashboard development, automation, and complex visualisations. Advanced SQL proficiency, including experience with dbt and Snowflake. Proven ability to consolidate and integrate data from multiple sources using sound data management principles. Solid understanding of data warehousing, data modelling, ETL processes, and project management. Strong analytical and problem-solving skills with a proactive, detail-oriented mindset. Excellent communication and collaboration skills to work effectively with cross-functional teams. Demonstrated experience in leading projects and developing dynamic reporting templates and scorecards. Bachelor's degree in Computer Science, Information Systems, Statistics, Business Analytics, or a related field. Reed Specialist Recruitment is an Employment Agency and an Employment Business for permanent and temporary recruitment. In response to your application Reed will contact you by phone, email or SMS to discuss it and related opportunities. You can opt out at any time using the links provided. Skills: Data Eng Snowflake Scorecards & Quality Assurance
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Paid Online Market Research - Ireland
D01 Dublin, Leinster
PowerData Group Consulting
Posted 11 days ago
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Job Description
We are looking for respondents across IrelandPlease register your interest at can also now download for free the CINT Opinion App on your Smart Phone. Just type "Opinion App" in the App Store and download it. You will then be able to answer PAID survey from your smart device. Please feel free to pass on the registration link to your friends and family as this is open to anyone who might be interested in market research activities
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