43 Marketing Manager jobs in Ireland
Marketing Manager

Posted 2 days ago
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**We are building talent pools for future roles in our Ireland Marketing Team. Once you apply we will screen your application and if deemed suitable, we will be in touch in a few days to schedule some time for us to connect.**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, perspectives, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
This is a unique opportunity to help lead the charge on some of Ireland's top drinks brands, such as Guinness, Smirnoff, Rockshore, and Baileys. Supporting the delivery of high-impact and iconic brand plans.
As Assistant Brand Manager, you'll work closely with the Senior Brand Manager, Brand Manager, Marketing Manager, and Commercial teams across the business to support the development and execution of 360° brand plans. You'll drive campaign delivery, performance analysis, budget management, and cross-functional alignment across multiple channels.
**Role Dimensions**
Help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.
As a Marketing Manager in Diageo Ireland, you will get to work across some of the best known brands in the world, acting as an architect for growth, building and delivering stretching plans that help shape the future of the category. In this role you will get to combine your outstanding strategic clarity with creative flair and commercial acumen to define and deliver bold ambitions for your brand, shaping iconic work that resonates locally while performing globally. In this role you will focus on:
+ Recruitment/Re-recruitment - both from a customer and consumer perspective
+ Scale - in all commercial elements of the brands, building strong relationships with the commercial teams on the ground to deliver above and beyond the ambition
+ Fame - making our brands the most talked about across the market. You will work with the Global Brand Teams, multiple agencies, cross-functional teams and partners to deliver on our salience and brand love objectives
+ Physical Availability - the ability to see, find and trigger associated memories in a buying context, all resulting in success at the point of purchase
**Top Accountabilities**
Functional:
+ Own the full P&L for the brands across the market. Understand and respond to the drivers of your brand performance, working in partnership with the commercial teams to deliver and exceed the annual operating plan
+ Strategic ownership- set the agenda for the brand and the category based on consumer, customer and shopper insights, unlocking growth and building long term brand equity.
+ Lead cross-agency teams and foster new partnerships in developing the brand's communication approach and execution in an omnichannel environment (on, off & 3rd space)
+ Find, own and build the role the brand plays in culture, creating meaningful brand experiences for consumers
+ Ownership over innovation elements of the brands, product launches, new-to-world activities etc.
+ Lead the relationship with the Global Brand Teams for the market
+ Shape the brand to thrive in a digital environment, develop long term digital strategy & social media plans
+ Manage the pricing & promo strategy, margin mix and volume drivers for all brands across the full market
+ Create brand strategies and drive them through to brilliantly executed plans that consistently beat the competition and gain share
+ Engage, coach, advise and support all team members on all brand activities, demonstrating leadership both in the what and the how so that they can excel in and deliver brand activities
Leadership:
Win through Execution
+ Sets and pursues direction without guidance and takes a wide view of their accountabilities
+ High energy and ambition to achieve successful outcomes and high standards
+ Balances analysis and execution and adjusts thinking in the face of new information
+ Actively spots opportunities or issues and identifies which are urgent and important
+ Generates a range of workable solutions, decides what should be done and takes action
Shape the Future
+ Sees the big picture and possibility from multiple angles and through a creative lens
+ Frames issues in a way that creates clarity and incorporates others' best thinking
+ Accurately digests large amounts of information and breaks down complex problems thoroughly
+ Challenges themselves and others to take on new or unfamiliar tasks and ways of working
Inspire through Purpose
+ Finds broader meaning in their work and aspires to make a significant difference
+ Reads their environment and understands how culture and context influences people's perspectives
+ Is actively aware of the impact they have on others and tunes in to the needs of individuals around them
+ Communicates in a compelling, persuasive and impactful way
+ Draws on a variety of influencing styles to engage different audiences
Invest in Talent
+ Displays confidence in their ability to meet challenges and succeed
+ Maintains belief and optimism and bounces back quickly from setbacks or failures
+ Demonstrates a realistic and thoughtful awareness of their own capabilities
+ Proactively seeks feedback and development for growth and takes action
**Ideal experiences / Qualifications / capabilities**
+ 8+ years of relevant marketing experience
+ Exceptional ability to build and maintain genuine relationships based on mutual trust & respect
+ Successful management of senior stakeholders at all levels, resulting in strong and positive outcomes
+ Holistic skill set across all marketing pillars as well as a track record of leading transformational business results
+ Being able to excel when dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment
+ A history of working across media, digital, experiential, PR, culture, social and with external agencies
+ Demonstrated brilliant execution to impeccably high standards
+ Deep personal accountability for great performance
+ Strong end to end commercial FMCG understanding, alongside high levels of numerical acumen and attention to detail
+ Experience of working with and leading a team, whether directly or indirectly
+ Experience working across multiple countries/geographies/cultures
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere".
This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don't let anything stop you from applying
**Worker Type :**
Regular
**Primary Location:**
St James Gate
**Additional Locations :**
**Job Posting Start Date :**
With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.
**DRINKiQ**
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ (
Marketing Manager
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Marketing manager
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Digital Marketing Manager, Shopify Apps (Remote)
Posted 3 days ago
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Vitals is a market leader in the Shopify ecosystem.
Every month, over 150 million shoppers use our tools on more than 30,000 stores worldwide. Our all-in-one app helps merchants increase sales and grow their stores by optimizing every step of the purchase flow. Our app has a perfect score of 5/5 out of 2,750+ reviews on the Shopify App Store.
We’re also 100% bootstrapped and profitable. That means no investors to impress, just merchants to serve. No fluff. No politics. All action.
Now, we’re looking for a hands-on Digital Marketing Manager to execute our marketing playbook, build new growth channels, and turn strategy into real results.
About the Role
As a Digital Marketing Manager , you’ll work closely with the founder to launch and scale our content, video, paid, SEO, and affiliate efforts across channels like TikTok, YouTube Shorts, Meta, Shopify Ads, and more. This is a role for a builder — someone who thrives on moving fast, working with AI, and making things happen.
What you'll do
You’ll own the daily execution of our marketing plan. Some of your responsibilities will include:
Create, test, and launch marketing campaigns across TikTok, YouTube Shorts, Reels, and Shopify Ads
Use AI tools (like ChatGPT, HeyGen, CapCut, etc.) to script, generate, and edit short-form videos
Film and edit short-form videos when AI tools aren’t enough
Shape and direct the look and feel of creatives (ads, social posts, visuals), collaborating with designers or creating drafts yourself
Design and launch fast landing pages using AI tools or Webflow
Write blog posts and landing pages (with AI support)
Manage our email flows: onboarding, reactivation, affiliate updates
Publish content across our blog, YouTube channel, and social platforms
Set up and monitor paid ads on Meta, Google, TikTok and Shopify
Collaborate with our designers on visuals and templates
Work with affiliates and creators to launch UGC and grow installs
Track performance and optimize based on install, trial, and retention metrics
Stay up to date with AI trends and suggest new automation or creative tools
What we’re looking for
3–6 years of hands-on digital marketing experience (bonus if for a Shopify app or SaaS)
Proven success launching and optimizing multi-channel campaigns
Strong experience using Generative AI for content and video creation
Confident with TikTok, YouTube Shorts, Instagram Reels, Meta Ads
Ability to create and direct marketing creatives, including ads, visuals, and video concepts
Hands-on skills in filming and editing short-form videos
Experience building and shipping landing pages quickly
Familiar with SEO, email marketing, and affiliate marketing fundamentals
A doer mentality — fast, resourceful, and detail-oriented
Strong written communication skills
Bonus: You’ve created product videos or explainers using avatars or AI tools
What We Offer
100% remote forever – work from anywhere that works for you
Competitive pay with room to grow
Ownership of the marketing execution roadmap
Opportunity to build a visible brand in the Shopify ecosystem
Join a company with stability and freedom to grow.
A product merchants love and a team that supports your growth
Ready to Join Us?
If you’ve shipped campaigns, created content with AI, and know how to get things done — we’d love to hear from you.
Join us and help tens of thousands of merchants grow their stores with Vitals.
Let’s build the future of e-commerce together!
Product Marketing Manager

Posted 2 days ago
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_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Product Marketing Manager
Lead, Product Marketing
This role will be responsible for leading the product marketing and communications for Mastercard Connect, Mastercard's B2B platform that enables our customers to manage and grow their business. In this role you will be a communications champion internally and externally to build awareness and excitement for Mastercard Connect, partner with product leaders and key internal stakeholders to market releases and new developments. You will execute and advance our product marketing and communication strategies; align and prioritize initiatives with forward looking strategic view and successfully commercialize platform capabilities both internally and externally with customers.
Overview
- Be the resident marketing and communications expert for Mastercard Connect
- Develop product collateral and other marketing assets
- Work closely with the Product team to develop launch strategies for new products & features
- Evaluate accomplishment of objectives using metrics defined for measuring marketing effectiveness
Responsibilities
- Defines and leads execution of go to market strategy for a product or feature release
- Leads creation & execution of product marketing and communications across internal and external channels (email, video, trainings, technical announcements) to drive adoption and usage
- Supports development of product value propositions that are consumer-led
Experiences
- Experience executing a product marketing campaign and measuring programs to assess success and recommend changes
- Experience leveraging multiple sources of data to identify insights and develop content through various channels
- Experience participating in a quantitative study resulting in the ability to represent the voice of the customer
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Sales & Marketing Manager
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Sales & Marketing Manager
Posted 5 days ago
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Sales & marketing manager
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Sales & marketing manager
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Key Requirements: Minimum 4-5 years' experience in hospitality sales and marketing.
Strong knowledge of luxury sales practices, revenue management, and market trends.
Proven ability to lead, motivate, and develop a sales & marketing team.
Excellent communication, presentation, and administrative skills.
Proactive and flexible, with a willingness to travel for client meetings or FAM trips.
Strong organisational and project management skills.
Excellent interpersonal skills; able to work collaboratively across teams.
Valid driving licence; experience with Hotsoft is an advantage.
Key Responsibilities: Lead the property's sales, marketing, and revenue strategy, implementing business plans and budgets in collaboration with senior management.
Represent the hotel at local, national, and international sales events, workshops, tradeshows, and client visits.
Review and analyse sales, marketing, and revenue activities to ensure targets are achieved and strategies remain competitive.
Manage key external relationships, including PR agencies, representation agencies, travel networks, and digital marketing partners.
Oversee projects and report performance on a weekly, monthly, quarterly, and annual basis.
Benefits: Competitive salary Career progression opportunities On-site and offsite training programmes Meals during shifts, company events, and staff discounts Free parking Employee monthly and annual awards Employee referral incentive scheme If this great role sounds like a good fit for you, please get in touch.
Skills: Sales Marketing Events
PRODUCT MARKETING MANAGER - CITRIX

Posted 2 days ago
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PRODUCT MARKETING MANAGER - CITRIX
**Job Description:**
**Arrow Enterprise Computing Solutions (ECS)** , a part of Arrow Electronics, brings innovative IT solutions to the market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel partners. We help businesses grow faster, operate efficiently and transform in a dynamic market.
Learn more at .
**CITRIX PRODUCT MARKETING MANAGER**
Arrow ECS is seeking a **Citrix Product Marketing Manager** to join our dynamic team in EMEA. We are looking for someone who will be responsible for positioning and messaging the Citrix line of products and competitive differentiators. You will partner closely with Citrix/ Cloud Software Group, product management, sales and marketing to ensure we effectively communicate Citrix value proposition, enable revenue growth, and deliver compelling product experiences to customers.
**What will you be doing at Arrow?**
+ In alignment with sales strategy, develop and execute go-to-market strategies for new product launches and feature releases
+ Craft clear, compelling product positioning and messaging tailored to the Citrix partner community and end- consumers as well as internally for enabling the sales teams
+ Conduct market research, competitive analysis, and customer interviews to inform strategy and identify opportunities
+ Partner with product management to influence roadmaps and ensure market fit
+ Create and manage sales enablement tools, including pitch decks, product demos, battlecards, and case studies
+ Collaborate with sales strategist and marketing to develop campaigns that drive awareness, adoption, and retention
+ Measure and report against KPI's on the effectiveness of product marketing initiatives
+ Act as a product evangelist at events, webinars, customer meetings, and with industry analysts
**What are we looking for?**
+ Bachelor's degree in Marketing, Business, or related field (MBA a plus).
+ Minimum of 5 years of experience in product marketing within the technology or software industry.
+ Strong understanding of go-to-market planning, customer segmentation, and buyer personas.
+ Proven track record of developing messaging frameworks and product positioning throughout the entire product lifecycle.
+ Exceptional analytical, organizational, and problem-solving skills.
+ Excellent communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical stakeholders.
+ Strong customer orientation and a passion for delivering outstanding customer experiences
+ Ability to work effectively in a fast-paced, collaborative environment.
**What is in it for you?**
+ Competitive and attractive employee compensation package
+ Reliable & trusting work environment
+ Cooperative team with flat structures and communication
+ Professional and personal development
**Arrow is an equal opportunity employer and is committed to creating an inclusive and diverse working environment by providing equal employment opportunities for all qualified persons.**
Do you see yourself as our future colleague? If yes - send us your application.
#LI-KA1
**Location:**
UK-United Kingdom - Remote
**Time Type:**
Full time
**Job Category:**
Product & Supplier Management
Arrow Electronics, Inc.'s policy is to provide equal employment opportunities to all qualified employees and applicants without regard to race, color, religion, age, sex, marital status, gender identity or expression, sexual orientation, national origin, disability, citizenship, veran status, genetic information, or any other characteristics protected by applicable state, federal or local laws. Our policy of equal employment opportunity and affirmative action applies to all employment decisions personnel policies and practices, or programs.