135 Web Analytics jobs in Ireland

*COMPANY OVERVIEW *
KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people, and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR's insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. References to KKR's investments may include the activities of its sponsored funds and insurance subsidiaries.

*COMPANY OVERVIEW *
KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people, and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR's insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. References to KKR's investments may include the activities of its sponsored funds and insurance subsidiaries

Position Summary

KKR is seeking a Marketing Analytics Lead to drive data-driven marketing strategies. The ideal candidate has expertise in digital, web, and marketing analytics, with experience in campaign segmentation, performance measurement, attribution, and lead scoring. This role requires proficiency in analysing data from multiple sources to generate actionable insights and recommendations. Experience in B2B marketing, CRM analytics (Salesforce), and asset or wealth management is highly desirable. We seek a proactive problem solver with a strong analytical mindset and a passion for continuous learning. Experience in media and communications analytics is a plus.

Responsibilities

• Partner with Client, Channel, Product, and Content Marketing teams to develop data-driven marketing strategies, measurement frameworks, KPIs, and benchmarks for marketing campaigns.
• Collaborate with Communications teams to establish measurement frameworks, reporting structures, and data-driven insights on media interactions, earned media, publications, and press releases.
• Track and measure the effectiveness of media coverage, press releases, and communications across earned, owned, and paid media channels.
• Provide strategic recommendations to optimize marketing efforts and maximize ROI
• Analyse digital marketing campaigns, identifying trends, and performing attribution analysis to assess the impact of various channels on lead generation and conversion.
• Develop and implement lead scoring models to prioritize leads and improve sales efficiency.
• Write and execute SQL/Python queries to extract and analyse data from multiple sources.
• Build and maintain Tableau dashboards to visualize key marketing metrics and performance indicators.
• Stay updated on industry trends and best practices in digital marketing analytics.

Experience & Skills

• Bachelor's degree in Data Analytics, Statistics, Engineering, Business, or a related field.
• 6+ years of experience in marketing analytics, with expertise in digital/web analytics, campaign segmentation, and multichannel marketing analytics.
• Proficiency in Salesforce/CRM data and B2B marketing analytics.
• Experience in media and communications analytics, including PR analytics, sentiment analysis, and media monitoring, is a strong plus
• Strong analytical skills with the ability to extract insights, build reports, and create dashboards using Tableau or Power BI (Snowflake's Streamlit experience is a plus).
• Proficiency in web analytics tools such as Adobe Analytics, Google Analytics 4, or Heap.
• Proficient in writing complex SQL queries; Python proficiency is a plus.
• In-depth knowledge of marketing KPIs, campaign segmentation, attribution, lead scoring, and multichannel marketing data analysis. (email, web, social, paid media, CRM, and sales).
• Experience with A/B testing, experimental design, and marketing performance measurement.
• Strong communication and presentation skills, with the ability to present findings to non-technical stakeholders.
• Collaborative, proactive problem-solver with a self-starter mindset.

KKR is an equal opportunity employer. Individuals seeking employment are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, sexual orientation, or any other category protected by applicable law.

Please do not apply unless you have a genuine interest in living in Connemara.
 This is a 
full-time, on-site role
, and applicants must already live locally or be willing and able to 
commute reliably
. Relocation is incredibly difficulty to Connemara.

The Role

We're looking for someone who knows their way around digital marketing and content, someone who's confident rolling up their sleeves to create, publish, and manage a wide variety of content and campaigns across multiple platforms and brands.

You'll work closely with our Marketing Manager to deliver high-quality marketing across adventure, tourism, and hospitality. This is a 
multi-faceted role
 covering everything from website updates to email marketing, social media content, paid ads, and coordinating with external creatives.

If you're organised, adaptable, and comfortable managing projects independently, this is a great opportunity to put your full range of skills to work in a fast-paced, creative, and meaningful environment.

What You'll Be Doing

• Write and edit content for websites, emails, and social media
• Manage website content and updates (basic layout, SEO, CMS)
• Create, schedule, and publish content across digital platforms
• Support both organic and paid campaigns (Google Ads, Meta, etc.)
• Help shape brand voice and messaging across multiple channels
• Coordinate with external creatives (designers, photographers, developers)
• Ensure consistency and quality across all digital outputs
• Spot and act on ways to improve online performance and engagement

What We're Looking For

• 3+ years in a digital marketing or relevant role
• Strong writing and editing skills, especially for web and email
• Confident using CMS tools, social platforms, and email software
• Organised, self-directed, and able to manage multiple projects independently
• Comfortable working across both paid and organic marketing channels
• Strong communicator and team player
• Bonus: an interest in outdoor or adventure tourism (not essential)

Don't worry if you don't tick every single box - if you feel like you'd be a great fit, we'd love to hear from you. The important thing is that you genuinely enjoy working in rural Ireland and align with our company values.

Why Work With Us

Killary Adventure Company is a values-led, independent company based on the shores of Killary Fjord in Connemara. As a certified B-Corp, we take sustainability and community seriously.

You'll join a small, dedicated team working across some of Ireland's most exciting adventure and tourism brands - and all in a stunning part of Ireland.

Job Type: Full-time

Confidential Employer – Tullamore, County Offaly

€25 per hour - €2,500 per year (gross)

Part-time, 25 hours per week

In-person

About the Role

We're a growing Irish e-commerce brand based in Tullamore, selling creative products online to customers worldwide. We're passionate about design, quality, and helping people bring their creativity to life.

We're now looking for a Digital Marketing & Conversion Specialist to take ownership of our online growth. Focusing on improving conversion rates, managing ad campaigns, and strengthening our digital presence. You'll work closely with the founder and have a direct impact on revenue and brand performance.

What You'll Do

• Plan and manage Meta (Facebook & Instagram) and Google Ads campaigns
• Analyse data and optimise performance for ROAS and CPA targets
• Improve website conversion rates through testing, layout changes, and UX adjustments
• Manage and create email marketing flows and campaigns (e.g. Klaviyo or Shopify Email)
• Develop a content and advertising plan aligned with brand goals
• Track performance and provide concise weekly reports
• Research new opportunities for paid and organic growth

What We're Looking For

• 2+ years' experience in digital marketing, e-commerce, or growth-focused roles
• Proven experience running Meta and Google Ads
• Understanding of CRO (conversion rate optimisation) principles
• Familiarity with Shopify, Analytics, and Klaviyo (or similar platforms)
• Strong copywriting and visual content sense
• Highly organised, analytical, and comfortable working independently
• Based in or near Tullamore with the ability to work onsite regularly

Nice to Have

• Experience with creative or product-based small businesses
• Basic design or video editing (Canva, Reels, etc.)
• Understanding of SEO or influencer collaborations

The Offer

• per hour (depending on experience)
• Approximately 25 hours per week
• Option to move to full-time as the role grows
• Onsite in Tullamore
• Join a small, creative, fast-moving team where your work has visible results

How to Apply

Please include:

• Your CV or LinkedIn profile
• A short note (3–4 lines) about a campaign or strategy you've run that improved conversions or ad performance

We're looking for someone analytical, creative, and results-driven, who loves seeing the numbers move.

If you're excited by the idea of helping a small Irish e-commerce brand grow internationally, we'd love to hear from you.

Job Type: Part-time

Pay: €2 0 per hour

Expected hours: 25 per week

Benefits:

• On-site parking

Work Location: In person

Lee Valley Ireland– an Irish country clothing online retailer and exporter, based in Inchigeela, West Cork– has an exciting opportunity for a digital marketing and content executive in both B2B and B2C.

Responsibilities

· Collaborate with colleagues to devise strategies, and create and co-ordinate compelling content for marketing materials, blog posts and articles on the company's website and social media pages.

· Develop a content editorial calendar and manage the day-to-day handling of key social media channels, delivering and maintaining an impeccable visual aesthetic of social media feeds.

· In collaboration with the full Marketing team, organise and manage photoshoots

· Manage the online reputation of the brand by responding to customer feedback on social media and other online platforms.

· Respond promptly to client enquiries or queries.

· Conduct keyword research and apply SEO best practices to maximise reach and effectiveness of content.

· Plan and execute on-brand email marketing campaigns using effective design and copy.

· CMS management i.e. assist in updating content on the website, uploading new product to drive sales.

· Manage online ad campaigns in conjunction with external providers.

Requirements

· 2-5 + years' experience in a similar role.

· Proof of excellent copy writing skills.

· Content creation skills. Video an advantage.

· Knowledge of design packages e.g. Photoshop, Canva etc a distinct advantage.

· Excellent customer service skills.

· Knowledge of SEO tools (Google Search Console, SEMrush etc.) and Google Analytics/GA4.

· Familiar with email marketing software i.e Klaviyo, Mailchimp or similar.

· Ability to work in a fast-paced environment.

· Team player.

Job Type: Full-time

Pay: €30,000.00-€40,000.00 per year

Benefits:

• On-site parking

Application question(s):

• How many years experience do you have in a similar role?

Location:

• Co. Cork (preferred)

Work Location: In person

Please do not apply unless you have a genuine interest in living in Connemara. This is a full-time, on-site role, and applicants must already live locally or be willing and able to commute reliably. Relocation is incredibly difficulty to Connemara.

The Role

We're looking for someone who knows their way around digital marketing and content, someone who's confident rolling up their sleeves to create, publish, and manage a wide variety of content and campaigns across multiple platforms and brands.

You'll work closely with our Marketing Manager to deliver high-quality marketing across adventure, tourism, and hospitality. This is a multi-faceted role covering everything from website updates to email marketing, social media content, paid ads, and coordinating with external creatives.

If you're organised, adaptable, and comfortable managing projects independently, this is a great opportunity to put your full range of skills to work in a fast-paced, creative, and meaningful environment.

What You'll Be Doing

• Write and edit content for websites, emails, and social media
• Manage website content and updates (basic layout, SEO, CMS)
• Create, schedule, and publish content across digital platforms
• Support both organic and paid campaigns (Google Ads, Meta, etc.)
• Help shape brand voice and messaging across multiple channels
• Coordinate with external creatives (designers, photographers, developers)
• Ensure consistency and quality across all digital outputs
• Spot and act on ways to improve online performance and engagement

What We're Looking For

• 3+ years in a digital marketing or relevant role
• Strong writing and editing skills, especially for web and email
• Confident using CMS tools, social platforms, and email software
• Organised, self-directed, and able to manage multiple projects independently
• Comfortable working across both paid and organic marketing channels
• Strong communicator and team player
• Bonus: an interest in outdoor or adventure tourism (not essential)

Don't worry if you don't tick every single box - if you feel like you'd be a great fit, we'd love to hear from you. The important thing is that you genuinely enjoy working in rural Ireland and align with our company values.

Why Work With Us

Killary Adventure Company is a values-led, independent company based on the shores of Killary Fjord in Connemara. As a certified B-Corp, we take sustainability and community seriously.

You'll join a small, dedicated team working across some of Ireland's most exciting adventure and tourism brands - and all in a stunning part of Ireland.

Job Type: Full-time

Pay: From €32,000.00 per year

Benefits:

• Company events
• Employee discount
• Food allowance
• On-site parking

Application question(s):

• Have you planned and executed ROI-driven campaigns on both Google Ads and Meta?

Experience:

• mid-level marketing: 2 years (required)
• CMS (wordpress, squarespace, wix etc): 2 years (preferred)

Licence/Certification:

• Full Irish driving (required)

Work authorisation:

• Ireland (required)

Location:

• Galway, County Galway (preferred)

Work Location: In person

Digital Marketing & Social Media Executive – Financial Planning Matters &

Location
: Hybrid (2 days in our Sandyford office per week)

Role Type:
Full-time, Permanent

Reports to:
Head of Marketing

About the Role

We're looking for a smart, motivated, and creative Marketer to join our small but mighty marketing team, supporting two distinct brands:

• Financial Planning Matters ) is a Dublin-based financial services firm providing tailored advice to help individuals, families and businesses plan, protect and grow their wealth. Our goal is to offer expert, jargon-free financial guidance with a personal touch.

• Ireland's leading end-to-end digital insurance platform that helps Irish customers get better value on mortgage protection, life cover, income protection, health insurance and more - 100% online.

This is an ideal role for someone with 2 years of marketing experience who's ready to roll up their sleeves, take initiative, and contribute to real growth. You'll work closely with the Head of Marketing, Operations team, Certified Financial Planners and external partners to help execute campaigns, develop content, and deliver high-impact marketing activity across multiple channels.

Key Responsibilities

Digital & Content Marketing (Top Priority)

• Plan, create, schedule, publish & analyse content across Instagram, LinkedIn, YouTube and other social channels
• Draft and edit blogs, emails, captions and campaign copy for both brands
• Assist in building and executing email marketing campaigns (Mailchimp)
• Update website content using Squarespace & WordPress (no coding required)
• Design basic assets using Canva (e.g. carousels, Reels, presentations, event flyers etc.)
• Collaborate with freelance creatives, photographers and designers on larger projects as needed

Campaign Execution & Brand Support

• Support the rollout of integrated campaigns (e.g. partnerships, sponsorships, seasonal pushes)
• Monitor campaign performance and report on KPIs
• Help maintain and enforce brand consistency across all platforms
• Organise and manage brand asset libraries, logos and design files

Analytics & Research

• Track performance metrics (social, email, website, SEO)
• Spot trends, track competitor activity, and surface timely content opportunities
• Assist in preparing internal reports and presentations

General Marketing Support

• Coordinate event materials and collateral as needed
• Manage day-to-day marketing admin, deadlines and calendars
• Provide support to the Head of Marketing on special projects and launches

You'll Need:

Education & Experience

• 1-2 years in a marketing role
• 3rd level qualification in Marketing, Digital Media, Communications, or related discipline
• Demonstrated experience in creating social content, campaign support and reporting

Skills

• Excellent written communication and copy-editing skills
• Strong understanding of, and interest in, digital channels (social, email, web, basic SEO)
• Strong understanding of, and interest in, social media content tools & basic editing skills (e.g. Canva, CapCut etc.)
• Familiarity with Meta Ads, paid social, or Google Ads
• Strong organisational skills and attention to detail
• Confident multitasker, able to work independently and manage your time well

Bonus Points For

• Previous experience in, or exposure to, financial services, insurance or B2B
• Light graphic design or video editing experience
• Basic knowledge of Squarespace & WordPress platforms
• Experience with marketing automation or CRM systems
• Interest in AI tools for bolstering productivity (e.g. Chat GPT, Claude etc.)

What We Offer

• Competitive starting salary of €32,000
• 22 days annual leave + public holidays
• Company pension (after 6 months)
• Hybrid working arrangements (Weds & Thurs in our Sandyford office, Mon, Tues & Fri at home)
• A chance to work across two fast-growing brands with a really great bunch of people
• A collaborative environment where your ideas and input will genuinely shape our marketing

How To Apply

Please apply via the Apply button.

and are committed to diversity and inclusion and welcome applicants from all backgrounds.

Please do not apply unless you have a genuine interest in living in Connemara. This is a full-time, on-site role, and applicants must already live locally or be willing and able to commute reliably. Relocation is incredibly difficulty to Connemara.

The Role

We're looking for someone who knows their way around digital marketing and content, someone who's confident rolling up their sleeves to create, publish, and manage a wide variety of content and campaigns across multiple platforms and brands.

You'll work closely with our Marketing Manager to deliver high-quality marketing across adventure, tourism, and hospitality. This is a multi-faceted role covering everything from website updates to email marketing, social media content, paid ads, and coordinating with external creatives.

If you're organised, adaptable, and comfortable managing projects independently, this is a great opportunity to put your full range of skills to work in a fast-paced, creative, and meaningful environment.

What You'll Be Doing

• Write and edit content for websites, emails, and social media
• Manage website content and updates (basic layout, SEO, CMS)
• Create, schedule, and publish content across digital platforms
• Support both organic and paid campaigns (Google Ads, Meta, etc.)
• Help shape brand voice and messaging across multiple channels
• Coordinate with external creatives (designers, photographers, developers)
• Ensure consistency and quality across all digital outputs
• Spot and act on ways to improve online performance and engagement

What We're Looking For

• 3+ years in a digital marketing or relevant role
• Strong writing and editing skills, especially for web and email
• Confident using CMS tools, social platforms, and email software
• Organised, self-directed, and able to manage multiple projects independently
• Comfortable working across both paid and organic marketing channels
• Strong communicator and team player
• Bonus: an interest in outdoor or adventure tourism (not essential)

Don't worry if you don't tick every single box - if you feel like you'd be a great fit, we'd love to hear from you. The important thing is that you genuinely enjoy working in rural Ireland and align with our company values.

Why Work With Us

Killary Adventure Company is a values-led, independent company based on the shores of Killary Fjord in Connemara. As a certified B-Corp, we take sustainability and community seriously.

You'll join a small, dedicated team working across some of Ireland's most exciting adventure and tourism brands - and all in a stunning part of Ireland.

Job Type: Full-time

Pay: From €32,000.00 per year

Benefits:

• Company events
• Employee discount
• Food allowance
• On-site parking

Application question(s):

• Have you planned and executed ROI-driven campaigns on both Google Ads and Meta?

Experience:

• mid-level marketing: 2 years (required)
• CMS (wordpress, squarespace, wix etc): 2 years (preferred)

Licence/Certification:

• Full Irish driving (required)

Work authorisation:

• Ireland (required)

Location:

• County Mayo (preferred)

Work Location: In person

A bit about the brand.

Our founder Maire Hughes began weaving the story of Aran Woollen Mills in 1965, when she established the business to follow her passion for Irish craft, heritage and to provide employment locally in the West of Ireland.

For three generations since that modest first step, the family business has grown to become Ireland's largest Aran knitwear manufacturer. From Westport to the world, we are proud to be designled global leaders in the manufacturing of traditional and contemporary knitwear.

For decades our trade customers have been inspired by our creativity, innovation and passion. Our garments are stylish, natural and sustainable - and most of all true to the heritage and history of Aran. Become part of our story.

The Role:

Aran Woollen Mills have an exciting, fulltime opportunity for a Digital Marketing & Content Executive within our eCommerce and Marketing Department in Westport, Co Mayo.

The role holder will report to the eCommerce and Brand Manager and work with the wider Aran Woollen Mills team in assisting with marketing campaigns and digital development across the business.

This is a new role within the business and for the right person this will be a progressive role that a dynamic candidate can grow in and evolve with the business. Do you have a passion for speaking to an audience and engaging with customers across markets. if so, this is the role for you.

Core Responsibilities:

• Support the eCommerce and Brand Manager in implementing a strategic online presence.
• Collaborate with the eCommerce and Brand Manager to build and execute a commercial digital marketing calendar.
• Design assets for both online and offline use, including social media, website, ad campaigns, point of sale materials, product tags, and brochures.
• Maintain and update website pages, ensuring regular content delivery across digital marketing channels.
• Work to develop and execute social media and email marketing strategies that drive online traffic and sales and strengthen brand identity.
• Contribute to the implementation of influencer collaborations and brand partnerships.
• Liaise with trade customers to support campaigns and maintain regular communications.
• Work closely with the digital marketing agency to ensure efficient execution and management of marketing content.
• Stay informed on current social media platforms as well as emerging ones relevant to the target audience.
• Monitor industry trends and conduct ongoing competitor analysis.
• Ensure consistency in messaging, branding, and content across all digital and social media channels.
• Perform general administrative tasks to support the eCommerce and Brand Marketing department.
• Follow direction, collaborate effectively within a team, and adhere to brand guidelines.

Skills Required:

• A thirdlevel qualification is desirable (a Bachelor's degree in eCommerce, Marketing, or a related field is preferred).
• Preference will be given to candidates with experience in retail and/or digital marketing.
• Strong communication skills, with the ability to multitask and adapt to the dynamic nature of the retail industry.
• Proficiency in Adobe Creative Suite and graphic design is essential.
• Proven experience in social media management and content creation.
• Excellent copywriting skills.
• Indepth knowledge of Instagram, Facebook, LinkedIn, scheduling tools, and best practices across social media platforms.
• A selfstarter mindset with a proactive approach to generating engaging content.
• Exceptional attention to detail and a strong understanding of quality brand representation.

The role is based on a 40 hour week working Monday Friday 8.30am - 5pm based in Westport Industrial Park, Newport Road, Westport, Co. Mayo.

What We Offer:

• Competitive Compensation Package: We value your expertise and contribution. Enjoy a competitive salary that reflects your experience and skills., including a bonus scheme and company car.
• Flexible WorkLife Balance: We understand the importance of balancing personal and professional commitments. Benefit from flexible working arrangements that suit your lifestyle.
• Career Advancement Opportunities: Grow your career with us. Join a team of industry professionals dedicated to your success. Take advantage of our culture of mentorship and development as you progress within our organization. Paid apprenticeships allowing you to achieve level 6 certification
• Supportive and Inclusive Work Environment: At Carraig Donn, we foster a culture of collaboration and respect. Join a diverse team of talented individuals who are passionate about delivering exceptional customer experiences.
• Continuous Learning and Development: We invest in our employees' growth and development. Access a variety of learning resources, training programs, and workshops to enhance your skills and knowledge.
• Comprehensive Benefits Package: Enjoy peace of mind with our comprehensive benefits package, including a competitive wage and access to a health and wellbeing support plan.
• Employee Discounts and Perks: As a valued member of our team, you'll enjoy generous staff discounts on our exclusive product range. Take advantage of our employee referral scheme and other exciting perks.
• Health and Wellbeing Initiatives: Your health and wellbeing are important to us. Benefit from initiatives such as our biketowork scheme and access to our Employee Assistance programme, as well as our employee platform offering mindfulness resources, lifestyle savings, and more.

We are looking for a proactive and detail-oriented E-commerce & Marketing Executive to join our team. This role combines digital marketing responsibilities with on-the-ground retail support, ensuring a strong link between product presentation in-store and online. The successful candidate will manage website content, drive social media activity, and create engaging content, while also spending set days on the shop floor to support sales, stay connected with customer needs, and deepen product knowledge.

Key Responsibilities

• Website Management
• Daily upload of new products, including images and descriptions.
• Regular clean-up and optimisation of existing product listings.
• Work with teams to enhance site usability, SEO, and product presentation.
• Content Creation
• Produce engaging written, visual, and multimedia content for web, email, and social media.
• Support campaign asset creation (graphics, banners, product features).
• Ensure content is brand-aligned and adapted for each platform.
• Social Media Management
• Plan, schedule, and execute social media campaigns across platforms.
• Monitor engagement, track performance, and report on results.
• Research trends and propose fresh content ideas to grow reach and engagement.
• In-Store / Shop Floor Support
• Spend agreed days on the shop floor each week.
• Assist with sales, merchandising, and customer service.
• Gain first-hand insight into customer behaviours and feedback to inform online and marketing strategies.
• Ensure product knowledge remains up to date and consistent across channels.

Skills & Experience

• Experience in digital marketing, e-commerce, or a related role.
• Familiarity with website CMS platforms (e.g., Shopify, WordPress, Magento).
• Content creation skills (copywriting, Canva/Photoshop, basic video editing).
• Strong communication and organisation skills.
• Ability to multitask and manage both online and in-store responsibilities.
• Previous retail or customer-facing experience is an advantage.

Job Type: Full-time

Work Location: In person